Peugeot: Shapes, 3

Precision in a world without Peugeot Park Assist.

Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Executive Creative Director: Flavio Casarotti
Creative Directors: Rui Branquinho, Flavio Casarotti, Jorge Iervolino
Art Director: José Neto
Copywriter: Pedro Bullos
Illustrator: CWF Stúdio
Published: April 2013

5 comments

certaintly's picture
certaintly
4052 pencils

horrible copy, interesting visual.

looks rather scammy

talkingisfree's picture
talkingisfree
2684 pencils

agree

monoliz's picture
monoliz
1326 pencils

copy is in negative tone and not true.

kleenex's picture
kleenex
38882 pencils

They have a concept, but a horrible one though.

Lazarus's picture
Lazarus
1536 pencils

The copy doesn't really support the visual.

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