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Check out the Cannes Lions 2008 Grand Prix Press Winning Campaign by DDB, SA.

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Peugeot: Heating

If you also care about the environment, but still need a car, the 107 it’s for you: more economical (fuel consumption 4.1l/100 km in combined cycle), less pollutant (CO2 emissions of 108 gr/km).

Advertising Agency: EuroRSCG Lisbon, Portugal
Creative Director: José Alfredo Neto
Art Director / Illustrator: Sofia Silva
Copywriter: Filipa Silva
Published: May 2008