Peugeot 207 SW: 2

207 SW
1300 km with a single tank.

Creatives: Hasan Görkem Çiftçi, Sinan Bengier, Aliye Rona, Rauf Tamer
Published: October 2011

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8 comments

corporal_hicks's picture
corporal_hicks
365 pencils

I think these are just fake!

parry bedi's picture
parry bedi
32 pencils

idea is strong.... i like it... but as said b4... art direction cud be better... all the best :)

keep rulin' :)

bate_palmas's picture
bate_palmas
1479 pencils

I really like it - apparently I'm in the minority!

Yes, art direction could be better to facilitate the 'F to E' idea.

And hopefully it's accurate (Florence to Prague = 1300km)

Glut's picture
Glut
3947 pencils

good idea that perhaps with a nicer art could have been much better

mr.x's picture
mr.x
952 pencils

I like the idea and the art direction. but instead of F to E, I would have used A to B, then the idea would be a lot more clearer. Amsterdam, milano, paris, zagreB. Ps. I know that the geographic order isn't right.

Nike Diesel's picture
Nike Diesel
13339 pencils

So, your solution doesn't work then...

shahidali's picture
shahidali
4063 pencils

It is so simple and the message is so clear, it doesn't look like an advertising :-)

shahid

blueturtles's picture
blueturtles
235 pencils

Nice idea! Art can be pushed.

It's easy for ad people to get because we look for that "thing". But it might take a bit more time for non-ad people to get it with this art.

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