Petrobras: Paris

6 thousand meters can make everything look smaller. Or a company even bigger.

Advertising Agency: Heads, Rio de Janeiro, Brazil
Creative Director: Kike Borell, Flávio Medeiros, Luis Christello
Art Director: Gabriela Treiger
Copywriter: Leonardo Konjedic
Agency Producer: Álvaro Figueira

September 2011


morse's picture
17002 pencils

Very nice visual.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Bianconiglio's picture
406 pencils

Or an ad more boring.

iambusy's picture
2219 pencils

7 for the copy..


Andilbf's picture
4 pencils

A nice image, but a bit dull and won't stay in memory for long.

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Church Money's picture
Church Money
76 pencils

These visuals are absolutely striking. I just wish it had a stronger message/company behind it.

love neck's picture
love neck
50 pencils

love the art... not the rest.

Toll Fuhrer's picture
Toll Fuhrer
29 pencils

Good Art Direction. Communication is not clear.
A little copy could have done the trick.

aries's picture
30 pencils

good art direction.

hoozn's picture
353 pencils

What does Paris have to do with Brazil's biggest energy company? And why does Earth look like it is damn small and filled with buildings? oO

who cares? ima play some tunes instead

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