Peta: Pamela Anderson
Give fur the cold shoulder.
Shame for the typography.
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9 comments
hm... using sex, or the degration of women... to help save animals??? Ok...
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Degredation? Do you know what she does for a living?
She's an actress. What's so degrading about that?
yeah, she degrades herself. Doesn't really mean that an organization so concerned with treating one thing as equals should be degrading another. This ad is for idiots.
what degradaton, for god's sake? hehe... the font is disgusting, you're right... and why the yellow "fur"??? pamela is cool...
It's just a bit of a weak way of saying it - lazy art direction and typography, too.
It could also be read the wrong way - she's cold because she isn't wearing a fur coat, therefore a fur coat would make her nice and warm. I really don't think that's the message PETA would want to give to anyone.
And while it isn't as degrading as some ads, it's still a naked lady shot, which some people will see as the objectification of women.
Great model, great client, lame work. This is a missed opportunity, in my opinion.
I feel a quote coming on from a useful idiot - Ingrid Newkirk of PETA.
If a girl gets sexual pleasure from riding a horse, does the horse suffer? If not, who cares? If you French kiss your dog and he or she thinks it's great, is it wrong? We believe all exploitation and abuse is wrong. If it isn't exploitation and abuse, it may not be wrong.
New York Times, 2001[15][16] - Ingrid Newkirk
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has this kind of ad ever really worked
Excellent copy..