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Crispy Clothes, Father

Agency: 
Published/Aired: 
April 2012
Description: 

Persil Starch keeps clothes crisp and wrinkle free. And as a product it is unique to the region, especially the GCC. Out here men, women and even children pride themselves on wearing clothes (kanduras, abayas and even school uniforms) that are smooth and crisp. It reflects stature, class, upbringing and meticulous attention to grooming. So in this print campaign for Persil Starch we have dramatized the crispness of the clothes by transforming the people into one-dimensional characters in a three-dimensional world.

Keeps your clothes crisp.

Advertising Agency: DDB, Dubai, UAE
Group Creative Director: Shehzad Yunus
Creative Directors: Firas Medrows, Zahir Mirza
Art Directors / Copywriters: Firas Medrows, Zahir Mirza
Account Director: Heba Elzoaiby
3D Illustrator: Tarek Samaan
Retouching: Sanu Raju
Photographer: Daryl Patni

Comments (13)

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Highest Rated

ramchandra patil's picture
ramchandra patil
Activity Score 7

RAM

Ω's picture
Ω
Activity Score 41

Not bad. Something new. Me like.

chamindarathnayake's picture
chamindarathnayake
Activity Score 377

wow feel good!

Chaminda Rathnayake

morse's picture
morse
Activity Score 17364

Looks good.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

salil.sharma's picture
salil.sharma
Activity Score 2428

I CAN'T GET IT
BUT LOOKING GOOD
SPL. EXECUTION

Designer Don't Do Different Things
They Do Things Differently

everartz's picture
everartz
Activity Score 7609

oh dear!!!
i love this piece!!!
hehehehehehehehe made me laugh really!!!

| Everartz |

Abhishek Parikh's picture
Abhishek Parikh
Activity Score 568

Nice

Chopper's picture
Chopper
Activity Score 1015

A lot of words to explain "Keeps your clothes crisp" means you don't believe in the adv, and me too.

kleenex's picture
kleenex
Activity Score 43337

Boy that starch much be strong...

tavo's picture
tavo
Activity Score 117

nice visual

Mirinda's picture
Mirinda
Activity Score 8
sherworm's picture
sherworm
Activity Score 32

what a waste of photoshop time...

Sherworm_Balaguer

penline's picture
penline
Activity Score 58

Nice, make me smile.......

ramchandra patil's picture
ramchandra patil
Activity Score 7

RAM

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