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Comments (32)

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Highest Rated

wonghaa's picture
wonghaa
Activity Score 2

goooood,congrats.

carlll's picture
carlll
Activity Score 28

This is just so nice! Very VW. Very good.

stereodeluxe's picture
stereodeluxe
Activity Score 176

perfect.

sooo much beter than that recent ford campaign with those shitty instruments made of car parts!

JohnsonPaul's picture
JohnsonPaul
Activity Score 164

Nice ad

regrat's picture
regrat
Activity Score 304

realy nice.

dirkd's picture
dirkd
Activity Score 2

Good piece of work this. Probably one of the nicest car ads I’ve seen in a long time.

gmint7's picture
gmint7
Activity Score 2683

:::J:::

mm
i think its a forced pun tho

:::J:::

djakuza's picture
djakuza
Activity Score 517

Very Wery good :) i like it a lot!

Tincho's picture
Tincho
Activity Score 1093

Nice insight, nice execution.

panasit's picture
panasit
Activity Score 687

Excellent

-Tung
--good idea is enemy of great idea

bknowlden's picture
bknowlden
Activity Score 3647

Good insight, great idea. But the execution could have been a little more interesting than this.

benjaminbrown's picture
benjaminbrown
Activity Score 439

Really nice, I like the photography. I love the way it's suspended.

Vicomte's picture
Vicomte
Activity Score 287

Great ad. Execution is perfect.

scarfinati's picture
scarfinati
Activity Score 843

i find it to be a pun

perfectly tuned and show the engine as something that plays a tune. Eh

thirty6chambers's picture
thirty6chambers
Activity Score 1464

i agree.

Stigset's picture
Stigset
Activity Score 1454

That looks like a silly engine, but it's a good looking visual and I find the ad pretty apealing.

rocketman's picture
rocketman
Activity Score 385

cool stuff

OBRERO's picture
OBRERO
Activity Score 11

COOL and Beauty!!!

Congratulations!!!

but_why's picture
but_why
Activity Score 280

Wow.

vurtomatic's picture
vurtomatic
Activity Score 364

It's a very well-executed pun that looks like a piece of installation art in a gallery. Beautiful. Maybe the copy could be tweaked better, Perfectly Tuned sounds kinda corny compared to the visual, but that's probably nitpicking. Still goes into my Favorites.

scarfinati's picture
scarfinati
Activity Score 843

If I covered up the logo with my hand it could be an ad for any cars engine. whats vw about it?

I give it more points for looking like a rauschenberg or something, not being a good ad.

carlll's picture
carlll
Activity Score 28

The VW of it is the way of idea and execution. Great job.

Mr.Top's picture
Mr.Top
Activity Score 728

I agree... very nice.

the_wizArt_of_OZ's picture
the_wizArt_of_OZ
Activity Score 16

Really like it

ricklongo's picture
ricklongo
Activity Score 1244

Maybe I'm not in the target audience, but this just doesn't do it for me.

Kniven's picture
Kniven
Activity Score 30

Ricklongo thats why you are a joke of a creative...

MikeVernon's picture
MikeVernon
Activity Score 3

Heavy stuff! Congrats to the team. This is a great ad.

vwray81's picture
vwray81
Activity Score 256

If you've heard the exhaust note of a real R32 this ad makes perfect sense.

Very nice.

mfg's picture
mfg
Activity Score 2

I don't know... it kind of reminds me of this Honda Accord Commercial:

http://www.youtube.com/watch?v=xcr6ZIVi-Vg

Maybe VW simplified it for a print ad?...hmmmm

cheers!

annie_us's picture
annie_us
Activity Score 90

Good. Very good. Congrats to the team. This is a great ad.

WhereIsMyBackPay's picture
WhereIsMyBackPay
Activity Score 177

Punny but the execution is excellent, I mean, the combination of different instruments to form the car's engine. ;)

.:R32 Designer's picture
.:R32 Designer

Amazing ad. Amazing Car. Amazing Company.

I didn't read all the comments but in response to "If I covered up the logo with my hand it could be an ad for any cars engine. whats vw about it?".... R32 V6 Engine with that unmistakable exhaust. Look at any picture of the back of an R32 and you will see those two trumpets accurately portray the exhaust which is 100% .:R!

wonghaa's picture
wonghaa
Activity Score 2

goooood,congrats.

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