Perdigão Home Cooking Recipes: Child

Granny is back

Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Alexandre Vilela, Felipe Gall
Copywriter: Fábio Tedeschi
Art Director: Leandro Camara
Photographer: Gustavo Zylbersztajn

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12 comments

andylefty's picture
andylefty
4533 pencils

Creepy and I think that's the intention.

Cebo's picture
Cebo
2 pencils

Nope. Chuck Testa.

atb2005's picture
atb2005
13567 pencils

Gosh, I've been giving a lot of one star ratings lately...I can show this ad to 15 consumers and I guarantee you that none of them would get it.

Oblabla's picture
Oblabla
298 pencils

true :)

Oblabla.wordpress.com

Akshaya Singh's picture
Akshaya Singh
162 pencils

Now THAT is different from the usual lovey-dovey Gramma's taste crapoy ads... Beautiful... I mean Distrbingly, need-to-go-to-a-shrink-coz-i-loved-it beautiful !

Amateur for life!

stickynotes's picture
stickynotes
1058 pencils

these are great. i agree that it might be hard to get for some consumers. but it's a very brave and different campaign
that will get people talking. i really do like it.

dbor's picture
dbor
1455 pencils

new horror - "Granny is back"

Billoughsby's picture
Billoughsby
5091 pencils

I can't figure whether this series is obtuse or oblique.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Roger Keynes's picture
Roger Keynes
5497 pencils

Nanna-normal activity! ;)

Will Think for Salary

Hadrons's picture
Hadrons
5743 pencils

I like this sinister humor.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

This is not ad's picture
This is not ad
10 pencils

I really like the idea but it seems inappropriate for the product.

CuriousPencil's picture
CuriousPencil
4227 pencils

Makes a change from using dead celebrities to shift boxes, I suppose. Still teeth-on-blackboard-jarringly awful though.

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