13 comments

addyhoch10's picture
addyhoch10
2592 pencils

making things smaller to point out the product's effect...
to play safe we add a little hyperbole by saying it even helps to digest the entire hot dog stand.

this ad certainly works. yet i'm not sure i like it, the line's strong enough for better ideas.

anyway, i'd rather drink a bottle of digestive bitters than 30ml of this weird stuff

diptanshu.roy's picture
diptanshu.roy
18 pencils

love these.

raaviiii's picture
raaviiii
39 pencils

bit hard to digest...

theassailante's picture
theassailante
234 pencils

it looks gross.. like detergent.. who'd wana have that?

ivan's picture
ivan

It's a drug, not a treat. You have to have it.

Ivan Raszl, admin of AotW

addyhoch10's picture
addyhoch10
2592 pencils

the repellent thing is when you need it most you're usually full up with food.
i would appreciate if there was a way to avoid showing this liquid this close

slimseni's picture
slimseni
85 pencils

got no choice, buddy
ATH
(Always Trigger-Happy)

slim's picture
slim
1047 pencils

i needed some of this stuff this morning... oh man....
Indian food's awesome, but not when you keep tasting it for the next 24 hours.

muscus's picture
muscus
94 pencils

Beautiful Art Direction

JCHS's picture
JCHS
66 pencils

nice work.

Guille's picture
Guille
36 pencils

Cool Idea

milind_kambli's picture
milind_kambli
41 pencils

Nice ad and excellent execution. We have similar brand in India name called Digene.

Totto's picture
Totto
685 pencils

same colour too.. but not an ad as good.

Intelligent ads are the need of the hour.

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