Pepsodent: Shades

Blindingly white

Advertising Agency: Loweporta, Chile
Executive Creative Director: Kiko Carcavilla
Creative Director: Rafael Saits, Mario Coloma
Art Director: Cristian Kemp, Andres Orellana
Copywriter: Gonzalo Baeza
Photography Producer: Henrry Ivezich
Illustrator: Marabolo

Published: 
March 2007

31 comments

leftfield's picture
leftfield
165 pencils

My God the women are gonna love these ads.

Saltinass's picture
Saltinass
48 pencils

Cool, good job guys!

justpassingby's picture
justpassingby
1368 pencils

Ivan, not sure what youre smoking but it must be strong for you to approve these for your website.

it looks like an aliens penis with sunglasses.

roman-schwienbacher.com's picture
roman-schwienba...
1021 pencils

i do not like it. strange idea

klaussnow's picture
klaussnow
1675 pencils

weirdly flat...for a tongue.

... its already been done...

copywriter.txt's picture
copywriter.txt
828 pencils

Ivan, somebody hacked your site. Everytime i try to do a search, the page automatically goes to admad.blogspot.com.

mikelite's picture
mikelite
1031 pencils

Ivan, somebody hacked your site. Everytime I come, they replace the good ads with these pointless ones. YOU MUST INVESTIGATE!

copywriter.txt's picture
copywriter.txt
828 pencils

LOL

ivan's picture
ivan

Hmm.. I though this is great!

I can't reproduce the error of redirect. What search terms did you use?

copywriter.txt's picture
copywriter.txt
828 pencils

Now it's fixed. I say, the search problem. Quality? Ask mikelite.

gulo's picture
gulo
461 pencils

ha ha nice touche
but come now these arent "pointless" a lil blunt maybe

akash.hans@gmail.com
vrakodar@yahoo.com

hramos's picture
hramos
10 pencils

very nice! congratulationsssssssss!

lchiesi's picture
lchiesi
130 pencils

Cmon guys, it must be difficult to upload about 15 ads a day and not have some that won't win gold all the time. Don't be harsh on ivan.

BTW, I think it's an interesting aproach for a whitening toothpaste.

PD: Never seen an alien's penis before... looks kindda tounguish, jeje

Doberman's picture
Doberman
48 pencils

Cool

copycomoelcopi's picture
copycomoelcopi
822 pencils

sorry kempe, but this is very lame…

Rog's picture
Rog
6082 pencils

F'nar F'nar!

>>>> That's not an ad. THIS is an ad.

rayokiss's picture
rayokiss
18 pencils

Un enfoque nuevo a este producto que nadie antes había realizado... tal vez porque se ve mal, mal, mal.
A new approach for this product that no one made before maybe because its so bad

jennywhx's picture
jennywhx
1142 pencils

i laughed, this is very new and funny. i love these ads. but the text written above seem kerning too big ya for me. Seriously now i am imagine how my tongue feel inside my mouth. :P.

me thinks's picture
me thinks
722 pencils

Some time back, I saw the ad with a group photo of folks having sparkling flash covering their face resembling ultra-shining teethes.

That was smart. But this? It’s poor.

Sorry.

B128's picture
B128
392 pencils

Sorry, not for me either...

sutho's picture
sutho
92 pencils

Come on it's all 'toungue in cheek'.

At least they're not stuck in the dark back ground and glowing white ideas that every other whitening brand is stuck in.

Great job guys stands out like dog's balls.

Akpede's picture
Akpede
46 pencils

Dog balls?!

Chris's picture
Chris
1985 pencils

too many excecutions for this, we get the picture.

Stigset's picture
Stigset
1454 pencils

I love this, i think they are excellent. I had also some problems with the search bar, I got redirected to the admad site as well.

everartz's picture
everartz
7609 pencils

i dont love this!...

| Everartz |

lorsdana's picture
lorsdana
81 pencils

i think it works, simple and diferent for a toothpaste

leftfield's picture
leftfield
165 pencils

I hope it ran.

franksandres's picture
franksandres
172 pencils

Dude. it was the KISS guy?

raju_dus1's picture
raju_dus1
11 pencils

ha ha.. nice

Byte's picture
Byte
327 pencils

Freak. Sucks!

Byte!

Guest's picture
Guest

fuckkk offfff.....

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