Pepsi: The Pepsi Slavic Epopee, Polanska

As part of Pepsi “Refresh your world” project, we asked 20 young Czech artists to “refresh” the famous “Slavic Epopee” by Alfons Mucha. Artists interpreted the original paintings to reflect different issues facing young people today.

Advertising Agency: Mark BBDO, Prague, Czech Republic
Creative Director: Sndrej Stuk
Art Directors: Ales Kolaja, Lubos Vacke
Copywriters: Jan Holecek, Iva Macku
Digital: Martin Kermes / 2fresh
Account Director: Mirka Korbelova
Account Manager: Sarka Sudova
Production: Jan Soupa, Savage
Executive producer: Jan Daczicky
Producer: Michaela Berkova
Director: Daniel Bird
Published: April - November 2011

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10 comments

karruza's picture
karruza
290 pencils

artsy but not fresh at all, the drawing have negative emotion, somewhat sorrow or miserable.. got to gave only 3 star

jackblack's picture
jackblack
2230 pencils

Glad I drink Coke.

kleenex's picture
kleenex
25556 pencils

Some art is better than others and with out the the video I would not why this art existed.

Fera Groove's picture
Fera Groove
196 pencils

Czechs still the same lame.

chuckieT's picture
chuckieT
680 pencils

I love campaigns that hire artists to do all the work. Then we can all go home and spend time with our families.

Gi_bo's picture
Gi_bo
1385 pencils

1 Like

GiBo

salil.sharma's picture
salil.sharma
2278 pencils

Illustration is good
but hole concept is not good ??????????????

vlads's picture
vlads
539 pencils

love the illustration!

dbor's picture
dbor
1455 pencils

Who are all these people?

LittleJoe's picture
LittleJoe
345 pencils

Illustrations are great!

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