Pepsi: Merry Xmas

Ho, ho, ho, Merry Christmas

Advertising Agency: Nexus BBDO, La Paz, Bolivia
Creative Director: Rodrigo Zenteno
Art Director: Rodrigo Zenteno
Account Executive: Ximena Camacho
Published: December 2009

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26 comments

brookjohnston's picture
brookjohnston
296 pencils

Seems a little forced...

morse's picture
morse
15714 pencils

The white circle should be on the top of the head. Why is it in the back?

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

slowrider's picture
slowrider
648 pencils

the bobble/pompom of the x_mas_cap is never on the top

one should not take life so seriously - as one will not come out of it alive.

chamindarathnayake's picture
chamindarathnayake
377 pencils

little push!

Chaminda Rathnayake

rockfive's picture
rockfive
44 pencils

I Don't know

Mickeys's picture
Mickeys
6 pencils

great!

Muhammad Imran's picture
Muhammad Imran
614 pencils

Concept communicated, Well done! 8*

CopyRight's picture
CopyRight
715 pencils

good

bobby666's picture
bobby666
1460 pencils

ok concept. ok layout.

dlue's picture
dlue
342 pencils

why is the pirate logo of pepsi used for x mas.... arrrrrrrr (trying to force people to see things may not be the best for this acid hit of a logo)

cheers,
dlue

sold's picture
sold
3219 pencils

waist of money, if was published...

silvi's picture
silvi
4172 pencils

Sorry, but christmas is so Coke!

vanderleun's picture
vanderleun
71 pencils

The Obama echo is past the time when it's working for this beverage. They need to wise up. Fast.

the_matrix's picture
the_matrix
4 pencils

not impress -

PERROS's picture
PERROS
26 pencils

Bolivia... now i understand why the student work.

PERROS's picture
PERROS
26 pencils

And did you noticed the "ho,ho,ho" trying to make it understood? A good ad doesn´t need to be explained.

misterpanda's picture
misterpanda
282 pencils

it works with out text :D

mgriff21's picture
mgriff21
592 pencils

way too forced

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

Strategise your face off's picture
Strategise your...
3 pencils

I really like that you are working to submerge the brand into culture, in this instance Christmas. But, I feel like Pepsi's whole goal right now is to give the brand back to the out-side-the-box, progressive generation.

I feel like Coke already embodies the 'classic Christmas', but Pepsi could take hold the 'Modern Christmas' by the Reindeer antlers. Christmas is a lot more to many people than that 'classically painted tablot' of presents by the fire, a snow storm and Santa... I would love to see the logo submerged within a cultural representation of the 'Modern Christmas."

Keep breaking down those walls!

Peace and love :)

-Alex

bricard's picture
bricard
189 pencils

Very true, Coke does embody the Classic Christmas. I've always viewed Pepsi as more modern, and like you said...if done right, they could embody the Modern Christmas.

imini's picture
imini
10 pencils

Interesting

Leo 99's picture
Leo 99
15 pencils

gr8 VERY GOOD IDEA, nice and simple, like Ad's has to be

MeloMag's picture
MeloMag
31 pencils

i don't like this ad but i think that they're not showing a xmas cap..i believe it's a santa with a big bag(the pepsi logo) i don't really like what pepsi have done with their logo and graphics.
sorry my lame english

Guest's picture
Guest

can someone explain this ad to me? im lost!!

Kamikaze777's picture
Kamikaze777
119 pencils

worst logo ever.

peculiarblend's picture
peculiarblend
17 pencils

Perhaps plan was to inject bit of mystery but if that's the case then I'd prefer something "profound-Err" than this, buy me another drink, anyone?

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