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19 comments

?'s picture
?

on reconnait bien la finesse de ce nouveau team de DC. Bravo, l'annonce marche parfaitement.

jacqueschirac's picture
jacqueschirac

Bien ouej Fab !

chinaski's picture
chinaski
949 pencils

done already for cola turka here in turkey.

dima7k's picture
dima7k
29 pencils

I just can't help but imagine how sticky she'll be if she actually tries that...

dima7k's picture
dima7k
29 pencils

-dk

justpassingby's picture
justpassingby
1368 pencils

great visual but i hate the line "sexy drink"

x-men's picture
x-men
340 pencils

agree

Brainsugar's picture
Brainsugar
1580 pencils

1) How much cans do you need to smell good?
2) what do you do of the rest of the coke in the can? You take your bath with?
3) Do the girls really want to seduce bees and ants?
4) is it a really good ad?

Traxxx's picture
Traxxx

A little too easy.
Perhaps we need to make good ads again in France

fractalrene's picture
fractalrene
1506 pencils

With Vervroegen over there, that won't be an issue.

fractalrene's picture
fractalrene
1506 pencils

I like it, but the dressing of the gal is not that appealing. She should look more in fashion.

Pepsi is about daring, being the center of attention, the different attitude (which she of course acquires with the spray)... but I think the benefit is too much "in your face" but I don't know if making it more subtle will make it non-understandable.

I like the thinking behind it.

oliver79's picture
oliver79
146 pencils

Very Nice ads

addyhoch10's picture
addyhoch10
2592 pencils

the idea and the execution made me think this is student work. bad student work.
this is just not pepsi.

pverde2000's picture
pverde2000
53 pencils

I agree. And people who like it are clearly students. Bad students.

addyhoch10's picture
addyhoch10
2592 pencils

see, now that's something we disagree about

Réclame's picture
Réclame

Bien vu Fabe... & Paola !!!

Réclame's picture
Réclame

Bien vu Fabe... & Paola !!!

mfrombelgium's picture
mfrombelgium

La la la.
Since this ad is for the launch of a new product in France, i wouldn't see why it would be such a problem to do something a little different.
This ad is as subtle as the product is supposed to be.
I'll finish on "Proficiaat Fabien en gefeliciteerd Paola!"
Tot binnenkort.

Guest's picture
Guest

msg is very clear

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