Pepsi: Hook

nice n funny idea!

bad photography and photoshoping
Pepsi and pirate? I don't think so.
It's the new generation and carabien

it's crap. it has absolutely NOTHING to do with Pepsi. damn this business is subjective.

I couldn't agree more that this ad is crap!
If Pepsi came in a can (and they do), would the pirate settle for a bottled Coke? And even if he does settle for it, I bet his trusty bottle opener opens plastic bottle cap too. Sorry, nothing constructive to say.

You can replace the Pepsi logo with ANY bottled beverage brand logo, and it'll still work. I don't see how this is exclusive to Pepsi alone.

hi WTF!
That way one can replace manythings with ANYthing! Is creativity exclusivity?

food for thought eh?

Not every Sea Go’er out there cared about becoming drunken on Rum and plundering the bounty of other ships. There was at least one Captain on the sea who loved a nice refreshing Pepsi so much that He made himself a bottle opener. The Hook (no pun intended) in this ad is quite simply that it takes longer than one second to get the point, if you are forced to examine it rather than just seeing it, the ad makes a longer lasting impression.
The negative in this ad is the dark cloudy skyline. I am more inspired to drink the rum on such an uninviting day than the Pepsi.

If it makes you feel better the Pirate has a right hand and with that right hand He is capable of opening plastic caps and yes even Cans.

If you want to discus Crap, have you seen the P.E.T.A. ad that warns people they are eating Cows into an endangered species? (http://adsoftheworld.com/media/print/peta_cow) Absurd, Ignorant, Crap. not to mention a huge, huge lie.

It makes the point but what is the point and how is related with Pepsi.
The drink of new generation and biggest cliche "Pirate with hook" .
Common man, advertising is more than just "points".
Or it should be.

I think this ad has nothing to say. If it was a promotion after the film "Pirates of the Caribbean" or something maybe then it would make sense. But as it is? O bottle opener instead of a Hook. Hmm? This could also be a doctor instead of a stetescope a bottle opener. Is this an idea now?

I like coca-cola anyways. :)

lol at all you cry babie who gives a shit, i dont drink pepsi, or coke or many other shitty soft drink for that matter i hate you all mwhahahahaha

good idea congratulations!