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Pepsi: Climbing

Pepsi: Climbing
Your rating: None Average: 8.4 (33 votes)

Advertising Agency: BBDO, Düsseldorf, Germany
Executive Creative Directors: Veiko Hille, Sebastian Hardieck, Toygar Bazarkaya
Art Director: Michael Plückhahn
Copywriter: Christopher Neumann
Production: Stefan Kranefeld Imaging
Via: elmaaltshift

Comments

elgrecones's picture 327 pencils

great art direction... best of all three...

me myself and irene's picture 1256 pencils

that's very very cool.
Go Germany!!

arstewar's picture 234 pencils

the best one, colors are most believable, really cool nice work

Fabian Kirner's picture 254 pencils

Hey Plücki! Ich gratuliere ganz herzlich! Grüße, der Fabse

miles's picture 134 pencils

best of all three...

Nolan's picture 189 pencils

wonderful!

michelangelo_of_ad's picture 408 pencils

amazing...

"The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures..."- Carl Ally, ad exec

kgeiger's picture 5158 pencils

I'd definitely notice these at an awards show, but I think I'd flip by them in a magazine.
But then, wtf do I know.

Rog's picture 6110 pencils

Looks very samey. Besides...
Coke already did this.
Playing straight off the logo graphic.
Twas on AotW just a few months back.

>>>> That's not an ad. THIS is an ad.

Jeff Ng's picture 137 pencils

I love it, the art direction is good and the message is very clear.
very nice work.

simpson_tech's picture 98 pencils

the idea is over done.

drunk dave's picture 1060 pencils

Boring is as boring does. Why is everybody heaping praise. Nothing even slightly conceptual here.

enigma's picture 77 pencils

liked it

deepa's picture 10 pencils

excellent art direction. but the ad falls on the lighter side when it comes to concept developement. but hands down an excellent effort to make the ad very attractive

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