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Road

Agency: 
Published/Aired: 
July 2010
Description: 

See more. Spend less.
Rough Guides
Budget Travel Guides

Advertising Agency: DDB, Singapore
Chief Creative Officer: Neil Johnson
Executive Creative Director: Joji Jacob
Creative Director: Thomas Yang
Copywriter: Joji Jacob
Account Supervisor: Rowena Bhagchandani
Art Director: Thomas Yang
Photographer: Louis
Digital Imaging: Chew Peng

Comments (20)

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Highest Rated

Halley's picture
Halley
Activity Score 11

does coin in this pic illustrate for "spend less"?

Halley

Guest's picture
Guest

Great!!

pajaro's picture
pajaro
Activity Score 69

This is really awesome... like it a lot!!!

Reality Check's picture
Reality Check
Activity Score 2537

Penguin Books, Rough Guides is, for my money, worthy of any superlative you can throw its way.

Juan Pablo De Gamboa's picture
Juan Pablo De Gamboa
Activity Score 165

Beautiful

adamr's picture
adamr
Activity Score 98

wicked

Guest's picture
Guest

This really is a great piece. Simple and well conceived, and fun to look at, to boot.

http://www.benpaddockdesign.com

JLL's picture
JLL
Activity Score 390

Great!

Galo's picture
Galo
Activity Score 446

Great insight!

Jupiter's picture
Jupiter
Activity Score 547

nice:-)

commenting just to gather more pencils:-)

Geimima's picture
Geimima
Activity Score 824

Hello Joji.. how are you?
Nice ad, bro..

life is a playground

Guest's picture
Guest

Very Thomas Yang style. Wish I've done that piece of awesome work. Steady!!!!

keithstoeckeler's picture
keithstoeckeler
Activity Score 425

Interesting art direction. I like it a lot.

anxiezhe's picture
anxiezhe
Activity Score 26

its wonderfull,i love it

come on,idea!

Guest's picture
Guest

Oh now this is hot shit man. hot hot shit.

Guest's picture
Guest

good job

bobby666's picture
bobby666
Activity Score 1460

hats off to you guys

Guest's picture
Guest

Unique and presice

dollypoppin's picture
dollypoppin
Activity Score 1423

Like it much. :)

---------
"Nihil sub sole novum"

Janae's picture
Janae
Activity Score 385

good idea, but the black backround is to much contrast.

Halley's picture
Halley
Activity Score 11

does coin in this pic illustrate for "spend less"?

Halley

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