Penguin Books Malaysia: Success

Advertising Agency: Y&R Singapore
Creative Director: Rowan Chanen
Copywriters: Rowan Chanen
Art Director: Kirsten Ackland
Print Producer: Kim Lim

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13 comments

michelangelo_of_ad's picture
michelangelo_of_ad
408 pencils

you have got to be kidding me...

"I have no friends, and don't want any." - Michelangelo

kre8's picture
kre8
989 pencils

gorgeous art.
beautiful copy.
winner.

panasit's picture
panasit
687 pencils

I love it

-Tung
--good idea is enemy of great idea

vurtomatic's picture
vurtomatic
364 pencils

Doesn't quite bring out 'There is life in a book' for me. Maybe something less specific than the word 'success' and something about alphabets coming together in a community.

biabitch's picture
biabitch
298 pencils

fabulous copy.

jsbrocka's picture
jsbrocka
19 pencils

Not as strong as the Ellipsis sisters but the copy is still delectable.

copycomoelcopi's picture
copycomoelcopi
822 pencils

wonderful copy. period.
and remember, this ads are oriented to readers, not advertisers…

djspiralz's picture
djspiralz
491 pencils

Lil´Kim was the print producer for this ad?

lol

gordon9999's picture
gordon9999
8 pencils

this is really good. really does make you want to read!

whatson's picture
whatson
22 pencils

very nice :) Thanks !!!!

whatson's picture
whatson
22 pencils

???????????????!!!!!!!!!!!!!..............I WANT MORE.... gR8 reading!!
If u can please send more...:) Thanks!!!

kai539's picture
kai539
244 pencils

nice strategy of copywriting
can't stop craving for more

Miss Underestimate's picture
Miss Underestimate
8 pencils

What a relief from trying to fathom the mind of the visualiser. Lovely!

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