Penguin Books Malaysia: Success
Advertising Agency: Y&R Singapore
Creative Director: Rowan Chanen
Copywriters: Rowan Chanen
Art Director: Kirsten Ackland
Print Producer: Kim Lim
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13 Comments
you have got to be kidding me...
"I have no friends, and don't want any." - Michelangelo
"The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures..."- Carl Ally, ad exec
gorgeous art.
beautiful copy.
winner.
I love it
-Tung
--good idea is enemy of great idea
Doesn't quite bring out 'There is life in a book' for me. Maybe something less specific than the word 'success' and something about alphabets coming together in a community.
fabulous copy.
Not as strong as the Ellipsis sisters but the copy is still delectable.
wonderful copy. period.
and remember, this ads are oriented to readers, not advertisers…
Lil´Kim was the print producer for this ad?
lol
this is really good. really does make you want to read!
very nice :) Thanks !!!!
???????????????!!!!!!!!!!!!!..............I WANT MORE.... gR8 reading!!
If u can please send more...:) Thanks!!!
nice strategy of copywriting
can't stop craving for more
What a relief from trying to fathom the mind of the visualiser. Lovely!