Penguin Books: Kid
Unputdownable.
Advertising Agency: Saatchi & Saatchi, Malaysia
Executive Creative Director: Adrian Miller
Art Directors: Karen Wong, Richard Copping
Photographer: Lim Sok Lin
Retoucher: Simon Ong
Copywriter: Ramanjit Singh Gulati
11 Comments
why i love what i do.
--
brandon
www.brandonknowlden.com
superb ideation. the copy, tho', is a very old one that has been used, with fantastic recall, for an english daily in east india.
and somehow the copy doesn't complement the mind blowing visual interpretation of reading as a part of life!
well done!
they showed me a picture & i laughed
dignity has never been photographed
"Reading is part of life". That would have actually been a great line for the campaign as opposed to "Unputdownable".
only one word 'wow'
jai hind
art director
Books makes you sleep.
Not true, except for YOU. Slowhead.
I don't get it.
HAHAHA un-unlikeable. <3
::: kbaudelaire
after another half hour in the strategy oven, this recipe will be totes delicious. but it's not quite there yet.
Can't say I rate this, just an interesting visual, nothing clever.
Made In Japan ?
impossible is nothing !