Advertising Agency: SAATCHI & SAATCHI, Petaling Jaya, Malaysia
Executive Creative Directors: Edmund Choe
Copywriters: Lydia Lim
Art Directors: Lydia Lim
Photographer: Wizard Photography
Typographer: Lydia Lim
Account Supervisor: Aaron Taylor
Retoucher: Wizard Photography
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16 Comments
this is ffffresh!
Fantastic set.
Beautifully realized, and works well for the product.
Just the the right amount of art direction
www.jpmountford.com
www.jpmountford.com
These are very nice.
Outstanding x 4.
please explain
love anything creative
http://addot.blogspot.com/
Infected by a virus called CREATIVE | "And ya I Love Everything"
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penguin is a book publisher. if you need an explanation beyond that then... sorry.
wow, very good :)
this is the stuff that epiphanies are made of!! for the sake of Rohith, the ad simply takes you through various stages of a story in a book (obviously published by Penguin) by defining the page range.. sorry guys had to let him share in on our enlightenment
Strike two stones with one bird
very very good. it deserves to have won at cannes (i think it won gold).
Oh this one is really cool. Very great job. N°1.
"
"Why go on living when we can bury you for $49.50?" (Once Upon A Time In America)
great, great campaign,
the pictures are awesome!
really good job.
SALVA.
www.juansalvarredy.com
http://www.containerone.info
http://thelift.tv/spain
Excellent work for Silverfish bookshop ...oops, I mean Penguin books.
Saatchi & Saatchi does it again.
Fine I get it, but if these images are tied to specific book and not just to get people to read in general shouldn't they at least have the name of the book?
••• Why Think When It's Easier To React •••
this is fantastic love it very much
i wish these "books" are for real. And maybe a cover of the real one was in the ad somewhere... Would it be too much to ask?
I like them all.