Advertising Agency: SAATCHI & SAATCHI, Petaling Jaya, Malaysia
Executive Creative Directors: Edmund Choe
Copywriters: Lydia Lim
Art Directors: Lydia Lim
Photographer: Wizard Photography
Typographer: Lydia Lim
Account Supervisor: Aaron Taylor
Retoucher: Wizard Photography
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12 Comments
Nice ads, like this one and the one with the couple best.
can someone explain??
It's basically a metaphor for a book. You get a piece of information from one page and the story continues on the next.
--
brandon
www.brandonknowlden.com
I guess it just teases you to read the book; The intriguing visual makes you wanna read, at least untill page 239 :)
Another ad using the infamous Statue Of Liberty submerged! Didn't I see that one in a Planet of the Apes film in 1968?
stop complaining, luxor markers just won gold for press @ Cannes, though they used Che Guevara & Hitler made out of words.... how original. Che & Hitler.... compared to them, the statue of liberty is not so used :p
i don't get it
I understand the campaign, but couldn't get this one.
lovely work. subtle enough for finicky pseudo-intellectuals to feel like the ad agency understood their sensibilities, broad enough to intrigue a wider audience.
Alistair luxor won because it used Che and Hitler smartly. That creative was a result of months of laborious efforts. First make the effort of taking a look at that ad before you criticise it.
if you had said something about the grand prix i'd have understood because it really baffles me how such a campaing can win the grand prix.
While the Planet of the Apes reference is indeed a good one, it was topped in the 1970's at the University of Wisconsin.
http://www.museumofhoaxes.com/hoax/Hoaxipedia/Lady_Liberty_on_Lake_Men...
why the Retoucher is Karen Yap??
is James Teoh actually.....