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Pedigree: Natural

Pedigree: Natural
Your rating: None Average: 4.8 (19 votes)

New and exclusive recipe that combines the best of the natural ingredients.

Advertising Agency: Holy Jesus, Santiago, Chile
Creative Director / Art Director / Illustrator: José Edwards

20 Comments

CharlieR's picture 92 pencils

social ads against pollution are a good thing ;-)

adcook's picture 156 pencils

Holy Jesus, Holy Jesus, that is bad.

All ears's picture 233 pencils

Yes, that is rather terrible.

teenquey's picture 296 pencils

Holly Jesus, what are you doing?

McGrot's picture 89 pencils

HAHAHAHAHAHHAHAHAHAHAHHA!!!!

Alistair C.'s picture 692 pencils

Holly Jesus, I though only cartoon dogs can point their tail like that!

Pauflies's picture 211 pencils
FlyingDogs's picture 970 pencils

Hahahahaha!!

On a serious note though, it reminds me of this campaign: http://adsoftheworld.com/media/print/home_center_leather_camp_two

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http://www.flickr.com/photos/godwind

Guest commenter's picture

Its a "pointer" you ignoramus. Pointers point at things. They're a gundog. Go google it.

JAGGY's picture 1388 pencils

Leave Pedigree to TBWA.

Jaggy, MICA Ahmedabad

peak900's picture 211 pencils

So natural - the promise of the product. So unnatural - the artwork.

Byte's picture 317 pencils

Photoshop disaster.

Byte!

fifilo's picture 74 pencils

Eish!!!

Brema's picture 158 pencils

If the treats are worth it a really excited dog would wag its tail in a more swooshing manner, no?

Strike two stones with one bird

brainzed's picture 654 pencils

No, cause it's hunting…
Btw, I found the visual quite nice… and the idea not bad…
I think you people are very tough today…

NatalieM's picture 1693 pencils

The idea is not bad. The photoshop artwork does need to be elevated, though.

december's picture 93 pencils

so does the dog food contain duck?

I used to think heavy thoughts, until they crushed my head.

Bring Out Your Dead's picture 14 pencils

Being that I Hunt and that you would not use a
pointer on ducks makes me wonder WTF they are
doing with this dog there!

If your trying to sell dog food to people who hunt
with there dogs make sure you use the right dog.

Research your audience before you run your ads.

the idea is there its just not flushed out.

Ohh and btw the dogs do point there tails like that.

karinova's picture 28 pencils

Not "flushed out"? Heh!
God help me, I do love a good pun.

annie_us's picture 90 pencils

I don't think, this will go good.

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