Pedigree: Natural

Pedigree: Natural

New and exclusive recipe that combines the best of the natural ingredients.

Advertising Agency: Holy Jesus, Santiago, Chile
Creative Director / Art Director / Illustrator: José Edwards

Your rating: None Average: 4.9 (15 votes)

Comments

social ads against pollution are a good thing ;-)

Holy Jesus, Holy Jesus, that is bad.

Yes, that is rather terrible.

Holly Jesus, what are you doing?

HAHAHAHAHAHHAHAHAHAHAHHA!!!!

Holly Jesus, I though only cartoon dogs can point their tail like that!

Pauflies's picture

Hahahahaha!!

On a serious note though, it reminds me of this campaign: http://adsoftheworld.com/media/print/home_center_leather_camp_two

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http://godwindmello.blogspot.com
http://www.flickr.com/photos/godwind

Leave Pedigree to TBWA.

So natural - the promise of the product. So unnatural - the artwork.

Photoshop disaster.

Byte!

Eish!!!

If the treats are worth it a really excited dog would wag its tail in a more swooshing manner, no?

No, cause it's hunting…
Btw, I found the visual quite nice… and the idea not bad…
I think you people are very tough today…

NatalieM's picture

The idea is not bad. The photoshop artwork does need to be elevated, though.

-Natalie
www.topolewski.net

so does the dog food contain duck?

Being that I Hunt and that you would not use a
pointer on ducks makes me wonder WTF they are
doing with this dog there!

If your trying to sell dog food to people who hunt
with there dogs make sure you use the right dog.

Research your audience before you run your ads.

the idea is there its just not flushed out.

Ohh and btw the dogs do point there tails like that.

Not "flushed out"? Heh!
God help me, I do love a good pun.

annie_us's picture

I don't think, this will go good.