Pedigree Dog Adoption: Echo
Advertising Agency: TBWA\Chiat\Day, Los Angeles, USA
Worldwide Creative Director: Lee Clow
Creative Directors: Margaret Keene, Chris Adams
Copywriter: Eric Terchila, Marcin Markiewicz
Art Director: Jeremy Boland, Jera Mehrdad


11 comments
Arrrrrrrrrrrr cute dog. Lame ass ad though!
agree
http://jazarah.net/
How does donation help dogs find a new, loving home?
Please explain.
You are wright Mr comAd.
come on... the copy writing is poor... doesn't enforce the idea
BLEH...
The next one is better.
Boy. You guys are tough. I love this campaign. I don't buy Pedigree for my dog, but this campaign makes me wish I did.
Does anyone know what kind of dog Echo is?
Echo is a collie-mix
Ahh! I cant find out what type of dog Echo is!