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Tools, Hammer

Agency Network: 
Published/Aired: 
July 2011
Description: 

Print advertisment created by DDB, Australia for Pattex, within the category: House, Garden.

A tool's nightmare.

Advertising Agency: DDB Tribal, Vienna, Australia
Chief Costumer Officer / Creative Director: Eric Schoeffler
Creative Directors: Sebastian Kainz, Hannes Böker
Senior Art Director: Marian Grabmayer
Junior Copywriter: Daniela Stenzenberger

Comments (6)

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Highest Rated

MissCopywriter's picture
MissCopywriter
Activity Score 168

With the glue, we don't need these tools? Is that the point?

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Yeah, but... ON the chair would suggest more fear.

The Jobless Writer
Will Think for Salary

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Kudos to the Chief Costumer Officer too. Good job. ;)

The Jobless Writer
Will Think for Salary

MissCopywriter's picture
MissCopywriter
Activity Score 168

With the glue, we don't need these tools? Is that the point?

Nike Diesel's picture
Nike Diesel
Activity Score 13630

I think so... Not very convincing. And copy is weak.

abdeLooK's picture
abdeLooK
Activity Score 250

funny

brendansparrow's picture
brendansparrow
Activity Score 202

I'm not feeling this campaign. None of the executions really convey fear that well IMO

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