Pattex: Couple
Long lasting glue.
Advertising Agency: Imelda Ogilvy, Ljubljana, Slovenia
Creative Director: Jure Požun
Art Director: Sašo Dornik
Copywriter: Andrej Baša
Photographer: Ciril Jazbec
Additional credits: Barbara Balažič, Nina Hočevar
Published: September 2009


24 Comments
I loved the concept..... but why the granpa looks so sad, while the granny so happy?
I guess sad marriage :D. or maybe the idea is that they dont even know each other, its just the glue. anyway like it both ways.
This is silly
I love this positive idea. :) Very nice!
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its funny !
like it.
8.5/10
radical
I though it was silly in a non-funny way. Kinda forced. :/
I don't get it. Longer lasting glue? Is his face stuck to hers? I concur with soya2. Why is he so sad, and she is so happy?
No, no...
***
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And I am not the real Juan Cabral, guys. So sorry for that!
I don´t understand the different expresions of the two persons. Why?
buenisimo!
te-he-he-he :]
buenisimo!
Sad!
She's happy they're stuck together he's not. I think it's funny.
great idea!
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Done! New Moment Belgrade did it last year, but I can't find a link, sorry.
best formulation for this is indeed "silly, in a non funny way"
Quite really.
Actually I think the old guy's face is a cue to let us know he is one angry, grumpy old man. And after all those years, there's still something so strong that makes them stay together and happily in their own way. Notice the arm he has around her? That tell us he digs her. He's just one of those old guys. Mad at the world. But in love with the gal that's been making him dinner for the past sixty thousand decades or so.
Great ad btw.
cleaver.
i don't like it...
very humorous
women want long lasting relationship but men do not
i dont understand but i loved the photography
1) I think she's a psycho ! she's the one who used the glue to force the man to be stick with her for always, that's why she's smiling and not him.
2) Or they used the glue when they were young, the man was agree (love proof)... but many years later, he regrets !
simple. lovely. brilliant.
Thats Some Bad Hat, Harry