Pars Pro Toto, V10

We see your Audi with different eyes.
Your Audi partner knows your Audi and its workings like no one else. A masterpiece in every detail. That's why you should bring your Audi in for regular inspections only to those with the service quality you can trust — to you Audi Service Centre. Your Audi Partner will provide competent answers to all of your questions — and service that puts you first.
100% Audi. 100% Service.

Advertising Agency: DraftFCB, Hamburg, Germany
Creative Directors: Alexander Gutt, Bill Marbach
Art Director: Andreas Miller
Copywriter: Michael Zimmermann
Photographer: Iver Hansen

September 2006


kyao888's picture
127 pencils

These ideas are great. The only thing I would suggest is to show a more familiar component, like steering wheel, engine, or wheel axles. It is hard to understand for normal non mechanical users.

Preface Media, Inc.
Online Rich Media Solutions

Umlaut's picture
199 pencils


ERROR404's picture
770 pencils

different eyes? masterpiece? i can only guess what they tried to do here, but they failed. nice art though

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