Parkinson Society Canada: Kitchen

Everything's harder when your body turns against you.

Advertising Agency: TAXI Canada Inc., Toronto, Canada
Photography Studio: Graf Studios, Toronto
Executive Creative Director: Lance Martin
Art Director: Jeff MacEachern
Production Manager: Bill Mascall
Account Executives: Christina Hill, Edna Li
Copywriter: Mike Blackmore
Photographer: Michael Graf
Agency Planners: Maxine Thomas, Adam Collins, Katie Loney

May 2009


Guest's picture

buena buena... pero recurso viejo

Gualcor's picture
978 pencils


Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.

Guest's picture


Guest's picture

lame lame lame. so literal and stereotypically dopey pro-bono photography

Jon-Paul Mountford's picture
Jon-Paul Mountford
889 pencils

There's nothing wrong with the photography, pro-bono or not.
Way better than a lot stock bought crap that get's a digital re-hash to crowbar it into an idea.

It does what it needs to, raises's a solid way of getting the idea across.

If you gonna burn someone's work, at least log in and be upfront.

Guest's picture

you mean i should log in under some mysterious pseudonym that reveals nothing of my identity? yeah that's a great idea JP.
i don't like the campaign, and i have valid reasons for not liking it. that's the point of this website - to evaluate people's work. It doesn't matter if you know the commentor or not, butt-munch.

Jon-Paul Mountford's picture
Jon-Paul Mountford
889 pencils


I'd better hide my lunch money

Guest's picture


everartz's picture
7609 pencils

not appealing to me, this situation is also familiar with mothers who have kids around them nagging for some childish things which also makes it harder on them...
the placement of the text is not attached to anything at least it should have been aligned with the logo or something, i'd 3/10

| Everartz |

Disco Munky's picture
Disco Munky
3890 pencils

It could use a bit of tightening up in the layout, but the idea is good and the photo looks good. Pro-bono? seriously dude. Here's some loose change and pubes, go buy a clue.

Doin' it for the points

Guest's picture

cannes 2008...

Guest's picture

I agree about the art direction comments, the placement of the text is random on the page and the shots not great either looks too cluttered.

Overall 2/10.

Guest's picture

Not the prettiest ad, but the message and the multiple hands really works well for me. I get it.

Guest's picture

Maybe I like it because it IS so simple.. but it really does give me a sense of what it could be like to have Parkinsons.. a bunch of hands pushing and pulling your body around without your consent.. I get it and like it

theanc's picture
2783 pencils

Great execution and approach.

gutto28's picture
33 pencils

nice one

el d1eg0's picture
el d1eg0
588 pencils

Not that great, not that bad.

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