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Parissa Wax Strips: Shave

Parissa Wax Strips: Shave
Your rating: None Average: 7.5 (49 votes)

You're not shaped like this. Why is your razor?

Advertising Agency: Rethink, Vancouver, Canada
Creative Directors: Chris Staples, In Grais
Art Director: David de Haas
Copywriter: Katie Ainsworth
Illustrator: Dale Schulz
Photography: Stock
Retoucher: Steve Pinter
Published: October 2011

14 Comments

josh n.'s picture 421 pencils
8

Nice.. i love these ads! great work!

Jaap Grolleman's picture 6401 pencils

Yeah I think it's extremely clever. Fits the agency name!

Toll Fuhrer's picture 29 pencils
8

Love It. Simple but yet clever and insightful.

Bill Me Now's picture 128 pencils
8

Engaging enough to read, simple enough to understand, and clever enough to commit to memory-Love it guys! Good job!!

jujocd's picture 589 pencils
9

by rethinking u got these great ideas! NICE

kleenex's picture 8394 pencils

great idea.

karmacoin's picture 512 pencils
9

genious

Glut's picture 4076 pencils
7

different approach for a tough category

AdBuzzer's picture 1130 pencils
8

I agree - it's a very smart approach and convincing argument to switch to Parissa's products

Roger Keynes's picture 4088 pencils

I'd like to know if this logic actually washes with ladies.
And Copywriters don't count.

Will Think for Salary

soccrates's picture 35 pencils

simple but its very nice. working perfectly.

Bennygaj08's picture 113 pencils

Nice job here. This really seems like one of those ideas that's right in front of your face but you never noticed it. Love it. Simple and convincing.

Manoma's picture 1102 pencils
7

Not so flat !

Norremark's picture 77 pencils
10

flat? u kidding me? Very nice approach, eye catching visual

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