Only 1.2% of all mosquitoes get killed in an accident.
Paral.
Advertising Agency: DraftFCB, Hamburg, Germany
Creative Director: Bill Marbach
Art Directors: Andreas Miller, Hariet Schellig
Copywriters: Dirk Sandleben, Michael Zimmermann
Published: September 2005
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16 Comments
The visual is killing the line... Its much stronger if its only the line.
ideas....30 minutes nahi toh free.
who did this research? how did they knew ? based on what is the 1,2% ?
aint got no answer aint got no ad
The man who stops advertising to save money is like the man who stops the clock to save time
TRICKY, here's the research that I did....
Only 1.2% of all mosquitoes get killed in an accident. 0% got killed by Paral. The other 98.8% got killed by a slap from the palm.
www.michaelwongcc.com
97.3% of stats are fabricated. Including this one.
thay want to tell us that 98.8% of the mosquitoes need paral insect spray :) , this is a reminder campaign hahahahahah
based on nothing i guess its only a way out to deliver the message
this Q came to my head the minute i read the line .....maybe i played long enough "doctor kawashima brain age game "
The man who stops advertising to save money is like the man who stops the clock to save time
waks!
it's so wrong,man!!!
this's not an ad and not insight, not even idea
heheh
::son of mount malang::copywriter of matakreasi
::http://rantingrasamala.multiply.com/::
::hidup adalah proses menuju kematian yang sempurna::
::son of mount malang::
::http://rantingrasamala.multiply.com/::
::hidup adalah proses menuju kematian yang sempurna::
???
How come it's not an Ad and not even an idea? your comment's weird.
though visually sucks, the line is nice.
horrorific art direction.
Should have used ridiculous/funny mozzy death "facts" with illos to suit.
Headline: "0.75% of mozzies have weak hearts"
Pic: Mozzie dead during hot mozzie sex.
Headline: "1.1% of mozzies are extreme thrill seekers."
Pic: squashed Mozzie wearing busted bungee chords.
>>>> That's not an ad. THIS is an ad.
I really like this one, guys. I guess its very funny. to me.
______________
In God I trust
Okay, I did a similar one sometime back (without the stats, tho). Think I might just post it.
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Most times, worst enemies used to be best friends...
Extremely good idea with a hideous art direction.
FER.
Is this a repost, Ivan?
i liked it....dont think so much fools
busy.