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Papelito Sticky Notes: Office

Papelito Sticky Notes: Office
Your rating: None Average: 6.9 (40 votes)

Advertising Agency: Unitas/RNL, Santiago, Chile
Executive Creative Director: Pancho González
Creative Director / Art Director: César Ojeda
Copywriter: Raúl Estrela
Illustrator: Gorila
Account manager: Alexis Sfeir

Comments

Guest's picture

Great idea, brilliant

copycomoelcopi's picture 826 pencils

¡buena, céeesar! oye, ¿y dónde puedo comprar un "papel-ito"? ¿existe esa hueá? jajajaja…

alexander_bickov's picture 2188 pencils

I dont know why, but I love this idea :)

Alexander Bickov's Personal portfolio | Twitter | Facebook | Blog

Guest's picture

Pancho,
Basta de truchar al pedo. Vos y todos en tu agencia saben que ese producto ni siquiera existe.

Guest's picture

Consulta en tu librería más cercana y si aún tienes duda entra a www.papelito.cl

shrek12's picture 198 pencils

I dunno, it's good and everything, but this kind of thing just sways my mind to want to buy Post-it notes (if I needed to that is).
It needs some 'Pepsi-Coke' type warfare as an approach. That's just me. I still like it.

silvi's picture 2990 pencils

Me encanta y me siento identificada. a quién no le pasó? jaja

Guest's picture

Great insigth, very nice

Guest's picture
10

GENIAL

Guest's picture

Great work!

Guest's picture

Gran idea, felicitaciones muchachos

sirvan's picture 9360 pencils

What's up with the line? @#$)@#*&% !

+++

"I love everything"

Guest's picture

Jajajjajaj, buen insight. lo que mas me da risa es la marca tan pirata!!!

ADrianita's picture 14 pencils

Jajajaja, buen insight. pero que marca tan pirata Papel-ito, pero no importa esta bueno...

Pelé también hizo autogoles...

Guest's picture

La marca si existe , yo tengo unos productos papelito.

Guest's picture

GENIAL, UN GRAN TRABAJO, UN EXCELENTE INSIGTH, BUENISIMO, FELICITACIONES

everartz's picture 6042 pencils

hehe!!!!!
funny!!

| Everartz |

PERP's picture 399 pencils

Very appealing, cool.

.: look for the green giant on the label :.

shwet's picture 103 pencils

superb..........

shweta

Javier Garza's picture 99 pencils
9

excelente trabajo!
excelente idea

Guest's picture
10

muy bueno, me encanta, gran idea!!!!

Guest's picture

Sorry, I don't understand. Can someone please explain?

bhavdeep's picture 284 pencils

Its just the opposite of 'great' seiko alarm clocks ad.

Guest's picture

Bravo

Guest's picture

Bravo

Guest's picture

A great idea, tells a history congratulations

Guest's picture

cool, nice

Guest's picture
8

so true....

Guest's picture

the perspective isn't so nice.

anyway nice ork keep transochando kids!
and exijan sus horas extras!
seguro tienen muuuuchos papelitos!

besos!

Guest's picture

I just can't believe people think we still need to advertise 'post-it notes'. We know what they do, let's move on...

soya2's picture 120 pencils

Sorry, I don't really like it....

Guest's picture

Why are half of the comments in f*ck'n spanish??? This is in my opinion a site with an international audience, use english!
Btw; in my opinion this ad is excellent! Nice approach! Well done!
U see, using english is not that bad....

Guest's picture

FAKE

Guest's picture

shut up! and you should start to learn some words in spanish!!!

Guest's picture

wow. brilliant!

CurryJ's picture 841 pencils

The explanation (or at least as I understand it) is that the guy forgot about the report he had to finish and therefore, he's working late to finish it. Had he used a post-it note this wouldn't have happened. Hope this helps... :)

================================================
ideas-schmideas. Deadlines-schmeadlines

Guest's picture

ivan, please, don´t let "guests" comments. please. they litter the page.

for example, this incredible amount of chilean guests defending a horrible ad

PLEASEEEEEEEEEEEEEEE

ivan's picture

You're a guest yourself. Ironic? I'm considering, but many asked to keep Guests.

lucdesaulniers's picture 721 pencils

Excellent.

Memetic's picture 112 pencils

I like it. Simple but funny.

Guest's picture
7

Why there appears another row of windows between regular ones? Is it a part of idea?

willy wonka's picture 137 pencils
7

I love this idea and execution, good work!!!

xezadaca's picture 85 pencils

BRILLANT!!! GOOD WORK!!!

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