Papaiz: Poodle
Watch action movies on TV. Not on your closed circuit TV.
Your world safely kept.
Advertising Agency: DPZ, São Paulo, Brazil
Creative Directors: Francesc Petit, Carlos Silvério
Art Director: Pedro Rosa
Copywriter: Roberto Kilciauskas
Photographer: Gustavo Lacerda
10 comments
So Papaiz is a lock brand?
Wooooohhhhh... And this ad it soooo directed to the upper-uppest-upthere-class.
Brasil contrasts.
Creo que hacen fotos para las fachadas de mansiones, con iluminación Poltergeist.
"Aquí también se opina en español y em português".
"no silencies lo que no sabes expresar".
Not into it at all.
Decent enough as a train of thought but it makes me hate the brand.
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It's only an ad.
www.aaasmith.blogspot.com
Really really poor art direction.
The lock didn't need to show up neither the wall or the gate.
If the idea is to tell people that
if you use Papaiz you won't have to worry about the security,
the copy "Watch action movies on TV.
Not on your closed circuit TV" is useless.
Cor blimey! What a shitty ad.
i like the copy but would have done completely different visual
sucks too
Are they selling Survelliance or Padlocks?
>>>> That's not an ad. THIS is an ad.
again, lock from outside......
Better line than the other one, still I think its nothing new in nothing, art, idea, concept, photo...