If even so you don't feel safe, call a shrink.
Your world safely kept.
Advertising Agency: DPZ, São Paulo, Brazil
Creative Directors: Francesc Petit, Carlos Silvério
Art Director: Pedro Rosa
Copywriter: Roberto Kilciauskas
Photographer: Gustavo Lacerda
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15 Comments
Shrink, Shriiiinnnkkkk, Shriiiinnnkkkkkkk?!
He's not here, and i don't feel safe.
Jajajajaja!. Más cierto imposible.
"Aquí también se opina en español y em português".
"no silencies lo que no sabes expresar".
I hate the line. And the ad infact. And as a consequence - the brand.
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It's only an ad.
www.aaasmith.blogspot.com
You dont need a lock for this kind of gate. Sorry.
Poor Copywriting.
And why is the lock outside????
I think someone locked the guard inside the house.
Plus it's a totally ugly lock. There are so many many things wrong about this ad. 2 big fat thumbs down.
terrible writing.
the sky is too ominous. paired with the shrink line, i automatically think of gothika.
boo.
also, why the hell would you feel safe on a dark night with a sleeping security guard and only a padlock on your gate? if you have the lock, do you even need the security guard? the picture should evoke a feeling of safety. THEN if you didn't feel safe, you would need a shrink. but not on a night like this. am i missing the point?
Horrible wording.
Maybe something was lost in translation...
Nothing was lost... It sucks. Period.
sucks...
LOCK FROM OUTSIDE? hahahaha
To much thing, to less brand comunication...
Todos somos ignorantes, pero no todos ignoramos lo mismo.