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Brunette

Agency: 
Published/Aired: 
April 2008
Description: 
Advertising Agency: MatosGrey, São Paulo, Brazil
Creative Directors: Silvio Matos
Art Director: Guy Costa
Copywriter: Silvio Matos
Photographer: Marlos Bakker

Comments (43)

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Highest Rated

Guest's picture
Guest

What's the name of this model?

john doe's picture
john doe
Activity Score 1571

so?

Zane's picture
Zane
Activity Score 110

I don't get it.

eclipse011's picture
eclipse011
Activity Score 44

If you look beyond the 2 big dots, there's a small red dot on the left of her face, in her hair. But it's too small to read the text...

danaspooky's picture
danaspooky
Activity Score 6

The text says: "Pantene with pro vitamins"

I really don't get it. I wonder if they are trying to suggest that using Pantene shampoo vitamins makes women so strong that boobs get bigger?
:S

Favete's picture
Favete
Activity Score 365

Dude, not THAT text, the one next her right ear.

pacciotti's picture
pacciotti
Activity Score 19

Big, bold, beautiful boobs will never go out of style! Hurray!

Crisp One's picture
Crisp One
Activity Score 2005

agreed...this ad gets five stars

*****

carolg88's picture
carolg88
Activity Score 24

as long as they don't look 5 times the size of the neck of the owner...

Crisp One's picture
Crisp One
Activity Score 2005

they could be 10 times the size...shit....

JORDI's picture
JORDI
Activity Score 96

Wonderbra?

karankal's picture
karankal
Activity Score 52

That red dot with unreadable text had better be saying something clever enough to redeem the blunder bra.

pierrelastname's picture
pierrelastname
Activity Score 2869

FAKE!

marlaa's picture
marlaa
Activity Score 60

i think it's an ad about the power of silicone: whether you put it in Pantene shampoo or in boobs, it will make you look better :)

brain123's picture
brain123
Activity Score 830

I'm sorry, I just can't look at her hair... but can you blame me?

burocreativo's picture
burocreativo
Activity Score 8

It's not real hair fake world. I zoomed in and translated it: “Garanteed that your hair will be the second thing he notices”. I guess the first thing would be that his wife just spent the kid's college fund to look like Jessica Rabbit.

burocreativo's picture
burocreativo
Activity Score 8

It's not real hair fake world. I zoomed in and translated it: “Guaranteed that your hair will be the second thing he notices”. I guess the first thing would be that his wife just spent the kid's college fund to look like Jessica Rabbit.

burocreativo's picture
burocreativo
Activity Score 8

Note to self: Double posting is the fastest to looking like an idiot.

geek's picture
geek
Activity Score 41

So is not constructing your sentences correctly, dolt.

SeanMartin's picture
SeanMartin

So are these two women the ones standing behind the men in the other Pantene ads? Might explain why the guys are smiling.

Hibon's picture
Hibon
Activity Score 3736

Is this a airbag ad ? Don't get it, even with the vitamine illusion.. (free work)

Simple ideas are the best !

TexasH's picture
TexasH
Activity Score 365

OK I GET IT! The two others ads with men? Should be like a transparent page on this ads. So : before each man is a woman with great hair - you turn the page and TIN TIN!

Renan Correa's picture
Renan Correa
Activity Score 186

Anyways, congratulations girls!

www.correa.carbonmade.com

-------------------------
www.cargocollective.com/renancorrea

carolg88's picture
carolg88
Activity Score 24

it says something like "garanta que el cabello sea la segunda cosa que el va a reparar en usted", which means "make sure your hair is the second thing he'll notice about you"

konekt's picture
konekt
Activity Score 60

nice tits

HowardRoark's picture
HowardRoark

the text in the circle says something like: MAKING YOUR HAIR THE SECOND THING THEY WILL NOTICE ABOUT YOU

shibhy's picture
shibhy

just another excuse to use boobs in an ad. nothing clever about it. same o' same o'. give us a brek

Guest commenter's picture
Guest commenter

PANTENE: Stringy mousy hair, but huge knockers!

wilramico's picture
wilramico
Activity Score 4

ok, is good idea

yomo's picture
yomo

I don't see why this is necessary to sell shampoo. My self worth is not caught up in my bra size, thank god.

tangerine's picture
tangerine

This is so unbelievably offensive and disrespectful to women I can hardly type.

Stacy's picture
Stacy

After reading your comments, I have to say that most of you are men. What bra are you talking about? First of all, this woman is not wearing a bra. Second, have you ever heard of photoshop? And finally, I think I have just seen the best reason to NOT use Pantene anymore.

Guest commenter's picture
Guest commenter

I love it. It's playing a joke off of the Pro-V line. Pro-V Shampoos- Pro-V blouses. They are encouraging woman to ware V neck lines.

Cleo's picture
Cleo

This is an idea from an intern level.

Guest commenter's picture
Guest commenter

This is not targeting women as direct consumers. This ad is made for men to bring the shampoo home and at the same time hammer the brand into their heads. After that, it is easy to sell them a men's line.

NomadDCLXVI's picture
NomadDCLXVI
Activity Score 443

nice boobs... ahhhhh and hair also :)))))

dclxvi

Guest commenter's picture
Guest commenter

She has hair? I didn't even notice...

miks04's picture
miks04

you're supposed to be selling shampoo. not boobs.

willemdewijs's picture
willemdewijs
Activity Score 11

After reading the comments and searching for the text. I finally found it. I was totally distracted
I must give credit for that.

Willem

Guest's picture
Guest

Great Boobs - Small Idea

Guest's picture
Guest

Nice image. Bad execution/

www.vamosfalarmal.com.br

Guest's picture
Guest

whats the big idea of this ad, i don't get it ..

kaviar's picture
kaviar
Activity Score 8

shampoo ads or breast enlargement ads??? hahahaa

Guest's picture
Guest

What's the name of this model?

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