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Comments (23)

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Highest Rated

vekialvivo's picture
vekialvivo
Activity Score 32

Art and concept are outstanding. Copy is poor and redundant. I don't need it to describe what I'm seeing. Instead it should say something like: Help pandas by stopping deforestation in China. This is a call to action, not an image description. If you are going to describe what I'm seeing then why bother creating a visual?

pest0's picture
pest0
Activity Score 55

Is that supposed to be a piece of news the italian public urgently needs to hear (and act on)?
Totally irrelevant ad.

Saltsea's picture
Saltsea
Activity Score 321

This is a clever ad. Very good piece.

puppiepoppy's picture
puppiepoppy
Activity Score 1634

Actually, the pandas are flourishing there, with new pandas born due to conservation. It's not the trees.

Twombl's picture
Twombl
Activity Score 184
Geko's picture
Geko
Activity Score 161

That's what I call a great ad.

rosss's picture
rosss
Activity Score 146

Wowwww!
Love it!

monicamexico's picture
monicamexico
Activity Score 830

I've seen so many WWF ads that tweak the panda logo . . it's nothing new.

john doe's picture
john doe
Activity Score 1571

regarding...
... that the panda is nowadays a national emblem in china,
that poaching of the giant panda is in china under death penalty
and that the chinese government ist working tightly together with the wwf ...
i highly doubt that the wwf even knows that this ad exists.

btw: playing with the panda-logo is pretty old

Geko's picture
Geko
Activity Score 161

I don't get this comment. This is a local campaign, it's not chinese.

john doe's picture
john doe
Activity Score 1571

and?
ignoring the facts about the panda... do you think this ad has any relevance on the italian public?
think of a hole bunch of projects that the wwf is actually supporting. they might really need public awareness. and even better: a call for action.
this ad here is just made to impress on award shows and misses the demand of a social campaign.

gmint7's picture
gmint7
Activity Score 2683

:::J:::

If it made me remember ...
I think it works as a campaign..

:::J:::

gmint7's picture
gmint7
Activity Score 2683

:::J:::

AHAHA
playin with logo is old, but this is new thinking

LOVE IT

:::J:::

arstewar's picture
arstewar
Activity Score 232

typeface a little hard to read

slithers10's picture
slithers10
Activity Score 112

S&D

if your blind its hard to read

biabitch's picture
biabitch
Activity Score 298

cute! easy to get.

Luis Maram's picture
Luis Maram
Activity Score 252

Fantastic. Big, big idea... two thumbs up.

the_dejawoo's picture
the_dejawoo
Activity Score 98

So cute idea. :)

the_dejawoo's picture
the_dejawoo
Activity Score 98

So cute idea. :)

Fatina's picture
Fatina
Activity Score 3

Non conventional. Out of standard, great idea!!!

Rajib's picture
Rajib
Activity Score 369

Great Idea...

kergu's picture
kergu
Activity Score 6795

Like allways!!! nice work!

GMX_EMail's picture
GMX_EMail
Activity Score 22

Nice to look at, but the call for action is missing. Ok, so deforestation is bad for pandas. What do I do now?

vekialvivo's picture
vekialvivo
Activity Score 32

Art and concept are outstanding. Copy is poor and redundant. I don't need it to describe what I'm seeing. Instead it should say something like: Help pandas by stopping deforestation in China. This is a call to action, not an image description. If you are going to describe what I'm seeing then why bother creating a visual?

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