Panasonic Toughbook Laptop: Brick
Nothing Defeats Toughbook
Water-resistant. Shock-resistant. Dust-resistant. Vibration-resistant. Extreme temperatures resistant.
Agency: Sparkfury Creative Consultants, Singapore
Creative Director: Michael Wee
Art director: aEric Ng
Copywriter: Lyon Lim
Photographer: Leslie Sim
D.I: D.I. Joe
33 Comments
very, very, very good....elements as "opponents" of appliances...like that...
Come on. Don`t piss them off.
The truth is: It is crap. No clever thought. The artwork is 80s. And the line is dull.
oh, sorry sorry for not seeing the "truth" in this ad...
it´s not funny but a clear message transported even more clearly in this ad... that´s 80s?
Clear massage? Okay. Good job. Transported clearly? Okay. Well done. But this is not enough. These two things are the basic elements of communicational activities. But i don`t want to be bored.
There is no clever thought. The artwork is 80s. And the line is dull. Period.
guess so
Rather say, gr8 efforts on artwork...but useless
what a product!!!!!......
the art direction is a bit weird for me, does the laptop being distorted? it look like some fighting game promotion for me...
http://jennywhx.blogspot.com jwhx:Visionary
Aye, this is cack.
The thought is average, but the style is, as Ieinad says, dated.
Offends me with its laziness.
3/10
www.aaasmith.blogspot.com
the ad is ugly, but I would definitely buy that laptop!
Yes. Buy this stuff!
And when a asteroid hits and the civilization crumbles. You`ll be ready!
LOL an asteroid monster!!!
No asteroid monster defeats toughbook!
This would be a great line.
AHAHA!!!!
no wait - No asteroid monster could ever karate chop toughbook in half!
Or 'Are you tired of Asteroid Monsters destroying your notebooks? Fight back with the new Toughbook™ laptop and show those intergalactic bastards you won't disappear quietly into the night. Toughbook™. For the Pride of the Species.'
LOL with theme music.
hahah D.I Joe.... he cant get them to stop calling him that?
hahahaha
im sorry. this is just soo bad. soo soo bad. i cant stop laughing at that line.
I like this campaign.
And I don't believe that some of you do better.
Actually you should have said:
I don't believe that some of you do worst.
All i get from this ads is this ..
The God Damn computer crashed so often that i decided to destroy this piece of crap..
OtherWise.. Why would i hit the computer ?
where do I get my collection of fonts from 1997?
crap idea with mediocre art direction.
Excuse me....this perticular laptop is for all spicies such as humans who lives on land and fishes (or murmades) who lives in water and devils who lives in hell.... so i think concept is banging on!!!!
Oh, this reminds me of the smash my IPod/PS3/Wii videos, by the way. Bet those guys can defeat 'Toughbook'.
Tyra
yeah guys, keep making fun of it.
i just want to see your faces the next time you and your computer have to face BRICKMAN™
bwahaha.
dammm this sucks. even the execution is bad.
Hey Ivan, shouldn't this be on badadsoftheworld.com?
I get what you're hinting at..
after i buy one of this toughbook, Thing' (fantastic4) should be carefull with his head.
es una mierda... bad ad, first Thought...