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Lion

Agency: 
Published/Aired: 
February 2012
Description: 

Get closer

Advertising Agency: JWT, Tunisia
Regional Executive Creative Director: Naja Ramsey
Executive Creative Director: El Zoghlami Ahmed
Art Director: Provost Christophe
Copywriter: Moussart Fabien
Planner: Kaddour Hazem

Comments (14)

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Highest Rated

alausa's picture
alausa
Activity Score 1420

Done draper.

jponino's picture
jponino
Activity Score 601

enough to crack a smile !

Hellas's picture
Hellas
Activity Score 1172

"I don't live in Greece, Greece lives in me..."

choykawing's picture
choykawing
Activity Score 31
MicheleVirgilio's picture
MicheleVirgilio
Activity Score 2617

no

Prasad Weerasekara's picture
Prasad Weerasekara
Activity Score 651

But the originator of this idea has expressed his idea here. His piece of work has been published on a exhibition column dedicated to beginners. What is the reason for this? Though the original idea has a great strength, the way it is presented is so remote. You may clearly see this if you look at the creative efforts of HellasLover and JWT Tunisia. Hence this work really belongs not to jwt Tunisia but to HellasLover. But this can be taken as a lesson that can be applied to us as well. That lesson is taught by no one else but JWT Tunisia. Now you may understand, how much it is important to be successful than the other when we present an idea.

Billoughsby's picture
Billoughsby
Activity Score 5144

A peine les frères Montgolfier avaient-ils révélé au monde enthousiasmé leur remarquable invention, qu'un lieutenant du génie du nom de Meusnier s'occupa le premier, en 1785, de la dirigeabilité des ballons. Les idées de Meusnier étaient réellement grandioses; il voulait faire le tour de la terre au moyen d'un aérostat capable de porter vingt-quatre hommes d'équipage et six hommes d'état-major. Cet aérostat devait être composé de deux ballons oblongs contenus l'un dans l'autre. On ne demande pas beaucoup plus des dirigeables de nos jours, ceux-ci semblent du reste avoir été créés d'après ce type, dont la réalisation exigeait malheureusement une dépense considérable, ce qui fit qu'on abandonna le projet. Quoi qu'il en soit, c'est Meusnier qui trouva les trois conditions essentielles de la dirigeabilité: la forme allongée du ballon, le ballonnet-compensateur et l'emploi d'un propulseur hélicoïdal et du gouvernail. Aussi, le colonel Renard n'a-t-il pas hésité à le citer comme le véritable précurseur de la dirigeabilité des ballons.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Nike Diesel's picture
Nike Diesel
Activity Score 13630

+∞

You're untouchable :)

vivek7's picture
vivek7
Activity Score 30

is it a fly on his nose?!

andylefty's picture
andylefty
Activity Score 4535

Get's a 'hah'.

AlvarezArt's picture
AlvarezArt
Activity Score 82

Overdone... how many times have we seen this same idea?

ProfoundSound's picture
ProfoundSound
Activity Score 2

You are referring to your profile picture?

danielchapman's picture
danielchapman
Activity Score 292

The zoo ads for 'get closer' make sense, and are clever and fun. A zoom camera? Fail.

joelapompe's picture
joelapompe
Activity Score 3830

Already done several times before :
http://www.joelapompe.net/2009/09/10/closer/

alausa's picture
alausa
Activity Score 1420

Done draper.

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