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Ka-pow

Agency: 
Published/Aired: 
January 2008
Description: 

Panasonic DVD Theater. The sound of movies has never been so sophisticated.

Advertising Agency: Fischer America, São Paulo, Brazil
Creative Directors: Flavio Casarotti, Pedro Capeletti
Art Director: Silvio Medeiros
Copywriter: Thiago Carvalho

Comments (10)

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Highest Rated

rebelscum's picture
rebelscum
Activity Score 2110

BUMP.

Reminds me of NYC subway tiles.
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I saw a subliminal ad executive once, but only for a second.

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I have thousands of pencils and $1.50 so I'm off to Starbucks

wkanaan's picture
wkanaan
Activity Score 483

ivan wasn't there an ad with the same thing?

anastacia's picture
anastacia

yep, types make a difference...we know
http://adsoftheworld.com/media/print/fontasy_de_hiroshima
http://adsoftheworld.com/media/print/achyutpalavcalligraphy_com_bastard
the concept has been used several times already

elgrecones's picture
elgrecones
Activity Score 323

don t think its good, but i also dont think thats the same concept... actualy, very diferent...

if it is, no one is allowed to play with typography anymore...

Scam Detector's picture
Scam Detector
Activity Score 1048

Boring.

inkfromthepen's picture
inkfromthepen
Activity Score 147

definitely eye catching, BUT i recall once going for an interview with an agency and the CD told me "never, NEVER have an exclamation point in your headline." And I've stuck to that to this day. When you start playing with type and then throw in an exclamation point, it starts messing with the reader's eye and makes it more difficult to read. Just an observation.

juliangray's picture
juliangray
Activity Score 987

Im sorry, I dont see "sophisticated" there. I see outdated.

rebelscum's picture
rebelscum
Activity Score 2110

BUMP.

Reminds me of NYC subway tiles.
____________________________________________________________

I saw a subliminal ad executive once, but only for a second.

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

jiahsisco's picture
jiahsisco
Activity Score 246

Panasonic DVD Theater. The sound of movies has never been so Celtic!

Jiah Sisco
www.mediadrink.com

FlyingDogs's picture
FlyingDogs
Activity Score 968

Don't like the concept. Don't like the presentation.

Stewart's picture
Stewart
Activity Score 67

I agree. Is outdated, not sophisticated.

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