Advertising Agency: Grey Group, Singapore
Chief Creative Officer: Ali Shabaz
Copywriter: Joseph Cheong
Art Directors: Ang Sheng Jin, Raymond Chan
Account Directors: Tom Evans, Liza Kan, Michelle You
Photographer: Teo Chai Guan
Illustrator: Christopher Wong
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6 Comments
these little stories are really nice. but is it just me or is there a big mistake in this product placement? panadol seems to resembles the headache instead of the relief.
That is so true! When I first looked at the ad, I was attracted by the headless tiny body. Then I saw the pill, I kept thinking:"is this supposed to be the relief or the cause?" Super confusing.
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clen nice art, not so sure about the idea
Flawed concept.
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Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages
Student work. Like 1st qtr.
With everyone else on this - wrong placement. The cute art is ok but without the oddly placed tab. I would have worked better with just a normal ultra stressed looking head then a single line of copy referring to Panadol (with the tab used as the word Panadol)
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