Panadol: Boss

Effective headache relief

Advertising Agency: Ogilvy & Mather Advertising, Beijing, China
Creative Director: Wilson Chow
Art Director: Shiyang He
Copywriter: Lianhui Hao
Illustrator: Feng Liu
Photographer: Tinghu Ye
Published: February 2010

29 comments

bricard's picture
bricard
189 pencils

I guess it makes sense that the Marketing Director is a gambler and the Financial Manager is a drunk. But...why is David Fan the Sales Supervisor (bottom right) represented by a thong? =/

tylermx's picture
tylermx
115 pencils

He wears a thong i guess

mikeelrapido's picture
mikeelrapido
1929 pencils

Awsome, because keeps your attention for a while..

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shahidali's picture
shahidali
4067 pencils

Brilliant!!!! Superb.

shahid

Bangads's picture
Bangads
65 pencils

He is a womanizer i guess

Adaddicted's picture
Adaddicted
3435 pencils

Different for me, but do they read English?

withalltherespects

V's picture
V
76 pencils

Ray Hao his director is a condom ;)

you do the math...

Roger Keynes's picture
Roger Keynes
5498 pencils

Roger that.

Will Think for Salary

Pushkaraj Shirke's picture
Pushkaraj Shirke
215 pencils

Monkey laffs!!! :) nice one :)
i would really not remember the brand at all - but the thought is real funny :)

felice's picture
felice
73 pencils

completely agree

thefakehuman's picture
thefakehuman
410 pencils

nice execution... for an idea this cluttered visually!!

- Life Feeds on Life -

ek kanya's picture
ek kanya
814 pencils

hey i like this. even the thong ;-)

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Phil Lestino's picture
Phil Lestino
1682 pencils

So Edward miller is CEO of panadol....that's a headache.

Wordnerd's picture
Wordnerd
6660 pencils

very good idea. but a pill doesn't seem to be a solution for his problems...

MindDrift's picture
MindDrift
1133 pencils

It doesn't solve the his problems, only the headache caused by them.

royschellekens's picture
royschellekens
390 pencils

Maybe taking 26 of these pills will solve his problems! ;-)

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mediaeater's picture
mediaeater
377 pencils

E!!!

talkingisfree's picture
talkingisfree
2620 pencils

If it wasn't because these kind of organigram-a-like visual is soooooooo done i would say it would be a lion.

Direstion's picture
Direstion
115 pencils

life gives you a headache - this is so true

Spoonfeederxxx's picture
Spoonfeederxxx
641 pencils

Long winded and shite...

I feel a headache coming on...

Brain-Art's picture
Brain-Art
1101 pencils

I like it

Dzsoi's picture
Dzsoi
6312 pencils

I would have sticked to a female and a male version. I am not familiar and not even tolerant with those problems a big boss may have... he is payed well, he is expected to have a headache, goddamn!

oshe's picture
oshe
852 pencils

really really really bored

silvi's picture
silvi
4172 pencils

I love the idea. It´s perfect, but product is invisible!

xcreativity's picture
xcreativity
2374 pencils

really good, congrats

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sintra's picture
sintra
699 pencils

I think that you will need a panadol once you finished looking through

Hibon's picture
Hibon
3736 pencils

Great work done with a clever brain.

Simple ideas are the best !

yohanes sumera's picture
yohanes sumera
25 pencils

love it!

“With love and patience, nothing is impossible.”
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DanielDDB's picture
DanielDDB
53 pencils

these ads would have been fun working on. nice one congrats

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