Paic: Workout, Rope

Goodbye fat
A few drops are enough.

In French, "graisse" means both "fat" and "grease".

Advertising Agency: Y&R, Paris, France
Creative Director: Carmine Coppola
Copywriter: Daniel Lobatón
Art Director: Fabien Habasque
Designer: Laurent Baghdassarian
Published: January 2011

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4 comments

luispiter's picture
luispiter
2756 pencils

what???

loraks's picture
loraks
28 pencils

I hate making negative comments but a very amateur work. I'm sorry :(

dadada's picture
dadada
1719 pencils

good intention, but there's a big problem in execution

Everybody is creative, be yourself.

nathalie d's picture
nathalie d
31 pencils

I agree, you guys came up with a great concept and ruined everything else.

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