Páginas Amarillas Yell: Flags

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Advertising Agency: McCann Eickson, Peru
Executive Creative Director: Ricardo Mares
Associate Creative Director: Nicolás Romanó
Senior Copywriter: Javier Jerí
Senior Art Director: Ricardo Toyohama
Account Director: Juan Camilo Correa
Account manager: Renzo Celis

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7 comments

bate_palmas's picture
bate_palmas
1479 pencils

Eh? Do flags mark the avenues in Peru?

vlwk's picture
vlwk
154 pencils

I think the insight they had was that people think in their minds they know a place because of a landmark, only to reach there and realised it's not the same landmark they remembered. Works better with the three and statue, not so much this one.

mertos's picture
mertos
899 pencils

no

david megart's picture
david megart
25 pencils

interesting

Pablo Trelles's picture
Pablo Trelles
9 pencils

Simple. Smart. Clear. But i like the other more...

Robert_G's picture
Robert_G
37 pencils

not bad, not bad....

mertos's picture
mertos
899 pencils

smart

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