P&G Tide: House
Agency: Leo Burnett, Dubai Media City, UAE
Creative Directors: Malek.Ghorayeb, Yayati Godbole
Art director/Illustrator: Mahesh S Salgaonkar
Photography: Gulf Images, Taxi
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7 Comments
good work, i quite like these..
~ old habits die hard, older ones never do ~
brilliant ....whiter than white.......
The man who stops advertising to save money is like the man who stops the clock to save time
holy shit!!!! this is coooool man!! and the other one as well...
| Everartz |
this one gets the point across, but the other not so much. I doubt anyone other than ad creatives really would take the time to analyze and get these ads. Its clever to a fault IMO.
These ads seem really forced to me. I get that the light and window silhuettes are bright... but so what??? it's working too hard to connect itself to the product... aside that you use Tide at home..? And that clothing line stroke in mid air... where is that coming from? It's an idea without a further thought and execution exploration.
gr8 work indeed
sorry i feel little lost on this matter, it seems constructed
does this ad want to imply that clothing that is washed with tide is white as the sunlight?
if so, then it feels pretty boring