Oxfam: Food games, Standing

Advertising Agency: Hill Holliday, USA
Chief Creative Officer: Lance Jensen
Creative Director: Rob Rich
Art Director: Rafael Segri
Copywriter: Ben Huser
Photographer: Timothy Saccenti

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3 comments

582 pencils

sacrilegendMonday, May 14, 2012 - 08:51

The weakest of the campaign. It's a testament to the copywriter's ability here, that while this ad is still good, his headlines were what really smashed the idea into your brain, leaving you with no other choice but to take up arms and act.

Props, Ben Huser.

1129 pencils

JackbrMonday, May 14, 2012 - 09:45

Great campaign.

Jack

730 pencils

Ed RapportFriday, May 18, 2012 - 21:33

I found the copy brilliantly crafted.

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