Ovación Sport Journal: Box
Read it, live it.
Advertising Agency: Punto Ogilvy, Montevideo, Uruguay
Creative Director: Vartan Chakiyian
Art Director: Gustavo Etchandy
Copywriter: Marindia
Published: July 2009
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4 Comments
the visual is a little hard to make you get "i'm reading the newspaper on the bus"
Really good idea. Poor execution.
was a winner till the end of June 2009!
withalltherespects
not great , I agree bad art direction.