Ovación Sport Journal: Box

Read it, live it.

Advertising Agency: Punto Ogilvy, Montevideo, Uruguay
Creative Director: Vartan Chakiyian
Art Director: Gustavo Etchandy
Copywriter: Marindia
Published: July 2009

4 comments

satrianee's picture
satrianee
3748 pencils

the visual is a little hard to make you get "i'm reading the newspaper on the bus"

thedesignaddict's picture
thedesignaddict
5393 pencils

Really good idea. Poor execution.

Adaddicted's picture
Adaddicted
3435 pencils

was a winner till the end of June 2009!

withalltherespects

sintra's picture
sintra
699 pencils

not great , I agree bad art direction.

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