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Agency: 
Published/Aired: 
July 2009
7205
Description: 

Print advertisment created by Ogilvy, Uruguay for Ovacion, within the category: Media.

Read it, live it.

Advertising Agency: Punto Ogilvy, Montevideo, Uruguay
Creative Director: Vartan Chakiyian
Art Director: Gustavo Etchandy
Copywriter: Marindia

Comments (4)

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satrianee's picture
satrianee
Activity Score 3748

the visual is a little hard to make you get "i'm reading the newspaper on the bus"

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Really good idea. Poor execution.

Adaddicted's picture
Adaddicted
Activity Score 3435

was a winner till the end of June 2009!

withalltherespects

sintra's picture
sintra
Activity Score 699

not great , I agree bad art direction.

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