Osram Super Bright Light Bulbs: Ghost stories

Osram Super Bright Light Bulbs: Ghost stories

Advertising Agency: Saatchi & Saatchi South Africa
Executive Creative Director: Mick Blore
Creative Director: Liam Wielopolski
Art Director: David Reid
Copywriter: Steve Anderson
Photographer: Chris Saunders

Your rating: None Average: 5.6 (7 votes)

Comments

Submitted by a2o on Sat, 2008-03-29 07:43.

The entire campgn is too much...

Sorry neither its funny... nor its brillient...

typical case of conversion of right strategy (Brightness of the product) in a wrong way... in fact technically speaking even strategy seems to be wrong from a perticular perspective!!

At the end of the day Brand Orchestration Programme should contribute either towards Brand Building / Strengthening activity or Product selling enhancement exercise as per predefined Brand Strategy doc...

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a2obspl

www.alpha2omega.in

Submitted by john doe on Sun, 2008-03-30 15:28.

totally agree.

big.ryn's picture
Submitted by big.ryn on Sat, 2008-03-29 08:35.

funny..i like it

Submitted by pankajadsoftheworld on Sat, 2008-03-29 13:02.

very good ad...i first thought that this would be a "done" ad, but its not, i like the originality of situation here, i understand it must be difficult to find a series of ads with same grace, well this one is really nice, but other two not up to the mark.

Submitted by 73dpi on Sat, 2008-03-29 15:31.

Nope.

Submitted by All ears on Mon, 2008-03-31 04:51.

Well done guys this is absolutely awesome.