OSIM Sona Pillow: Acrobatics

Quality sleep makes everything easy.

Advertising Agency: JWT Hong Kong
Creative Directors: Ming Chan
Art Directors: Ming Chan
Copywriters: Timothy Chan, Jessie Fung
Illustrator: S Kwan
Photographer: William So
Print Production: Jimmy Pong
Published: September 2009

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29 comments

Guest's picture
Guest

nice art... nice idea.... therfore nice ad :)

tirthomitro's picture
tirthomitro
2698 pencils

nice ads

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

done by whiskas cat food

bad astronaut's picture
bad astronaut
544 pencils

who cares.

bad astronaut's picture
bad astronaut
544 pencils

who cares.

rolling.stone's picture
rolling.stone
2740 pencils

people does, but one must have a link of claimed one

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture
Guest

Masterwork

satrianee's picture
satrianee
3748 pencils

loved them all. even if I'm one of those who can not tell the Asian/far east people by their eyes, i know this is Chinese... good concept choices. nicely executed. and the colors of course.

sherazkhan's picture
sherazkhan
12 pencils

Heloo maam:) i am student kindly i have not clear idea about the ads color.... that why designer used these color.... :)

tripinator@hotmail.com's picture
tripinator@hotm...
134 pencils

Great ads... congratulations , less is more

faysal121's picture
faysal121
37 pencils

awesome ad love it

munirgee's picture
munirgee
454 pencils

Nicely done.

pulautikus's picture
pulautikus
118 pencils

makes me want to see more ...!

Guest's picture
Guest

@satrianee....ma'am.....it clearly says.....HONG KONG......i guess you should....go through the globe and figure out.....where exactly that is.....China is a country.....not one word for ASIA......

damn neat work.....

satrianee's picture
satrianee
3748 pencils

It's obvious I could not make myself clear... I can read it's Hong Kong... I meant, like most of the Caucasian it's hard for me to say the ethnic root of an Asian person just by looking their eyes. But this series of ad, used so well known themes, therefore (even it doesn't say Hong Kong) everybody will get it's Chinese...

Recently checked, it's now China. (look it up in Wiki) I know the difference between a continent and a country. And thanks for your concern.

funky_frogii's picture
funky_frogii
2538 pencils

lgoood campaign

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

silvi's picture
silvi
4172 pencils

Art is beautiful, but message is confusing.

mrckais's picture
mrckais
415 pencils

nice

mrckais

WillyLatasa's picture
WillyLatasa
616 pencils

GREAT IDEAS!!!

"Bright ideas bring better results"

Marlus Lau's picture
Marlus Lau
1796 pencils

very good!

prasanno's picture
prasanno
102 pencils

simply fantastic!!!

Guest's picture
Guest

lovely art directed...but why sleeping on the floor?

Guest's picture
Guest

good ads

Migzter13's picture
Migzter13
973 pencils

I love these ads. Fitting. Nuff Said.

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

sherazkhan's picture
sherazkhan
12 pencils

Hello everyone please anybody clear me about color which used in the ads.... :(

thedesignaddict's picture
thedesignaddict
5202 pencils

Fantastic. Beautifully executed. Simple. Straight forward.

Nguyen Thanh Hai's picture
Nguyen Thanh Hai
105 pencils

Great work. I like it.

Guest's picture
Guest

does this campaign win any award?

Kamikaze777's picture
Kamikaze777
119 pencils

Makes me want to see more, I like it!

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