Orkin Pests Control: Living room

Pests have nowhere to hide

Advertising Agency: Rethink Communications, Canada
Creative directors: Ian Grais, Chris Staples
Art director: Natee Likitsuwankool
Copy writer: Simon Bruyn
Agency producer: Jim Leith
Account manager: Jennifer Newsted
Studio Artist: Justin Renvoize
Photographer: Paul Lang, The Orange Apple Creative Imagery
Retouching/Illustration: The Orange Apple Creative Imagery

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20 comments

raavigeorgian's picture
raavigeorgian
2444 pencils

very good idea

Reality Check's picture
Reality Check
1793 pencils

The campaign looks a bit flat.

(I kid, I kid.)

Patrick_B's picture
Patrick_B
36 pencils

cool

Wordnerd's picture
Wordnerd
6662 pencils

hey not bad

Blashyrkh's picture
Blashyrkh
32698 pencils

Nice idea and neat execution.

Dzsoi's picture
Dzsoi
5268 pencils

Very interesting visual idea! I haven't seen this before.

Marlus Lau's picture
Marlus Lau
1806 pencils

Nice!

andyStock's picture
andyStock
666 pencils

Original idea, I like!!

Don Rapper's picture
Don Rapper
223 pencils

hehehe very good

ibeg2differ's picture
ibeg2differ
420 pencils

This should win some metal! Clever approach for a pesticide. Gets the message without showing pest.

luispiter's picture
luispiter
2756 pencils

jajajaj wow.. i like it....

Hibon's picture
Hibon
3731 pencils

nice simple idea.

Simple ideas are the best !

Ted Danson's picture
Ted Danson
20 pencils

This stuff is lame. Just because we haven't really seen it before, doesn't mean it's good.

Dadaism's picture
Dadaism
161 pencils

Such creativity~

I love weird comments

Mickrock's picture
Mickrock
53 pencils

I like this.
It makes me ask the question 'what's going on here? Didn't take me long to figure it out.
Good little ha-ha. Retouching is well executed.

If I had to put my lame-ass client hat on, I'd have to ask if the call to action is strong enough.
It's a 'soft' ad, so I went to the site out of curiosity and the hard sell is there. Right in your face.
So, I think Rethink did their job.

thedesignaddict's picture
thedesignaddict
5331 pencils

A home run for Rethink (again). Simple idea. Well executed.

Adaddicted's picture
Adaddicted
3435 pencils

Fail... there's enough underneath the carpet ;-)

withalltherespects

crashandburn's picture
crashandburn
55 pencils

Unique one, the graphic fits the copy well :]

perromalo's picture
perromalo
429 pencils

love it

imagineit's picture
imagineit
552 pencils

cool idea and great execution!

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