Orion insecticide: Mosquito

Passport to paradise.

Advertising Agency: Altraforma, Barcelona, Spain
Creative Director: Sergi Zapater
Art Directors: Fran Morata, Noemí Barón
Copywriter: Yoryo Hortolá
Photographer: Pep Herrero
Digital Retouching: Quim Boix
Published: April 2008

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19 comments

iT-iS-i's picture
iT-iS-i
1721 pencils

Erm, ja, that's one for the weird crack idea.

Add insult to injury then burn the candle at both ends.

:: Put your ears against the ground so i can walk over what you heard::

Olafski001's picture
Olafski001
1193 pencils

but what a fucking amazing visual
brrrr

wearmysocks's picture
wearmysocks
1089 pencils

Really like this angle.

And amazing visual indeed.
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Energizer Bunny arrested, charged with battery.

poojagadodia's picture
poojagadodia
194 pencils

http://www.WATConsult.com
yup visual is awesome

Davosk's picture
Davosk
4833 pencils

Bloody brilliant!

lorem_ipsum's picture
lorem_ipsum
194 pencils

I first thought it's coke... then I saw the mosquito and I though... "????"
The heart at the back gave me the rest... somehow disgusting. But nice insight.

getconnected2001's picture
getconnected2001
989 pencils

Though the Idea is great but this visual makes me puke!

crsh1976's picture
crsh1976
14 pencils

Visual is well-done, the concept is boring; river of blood with chunks of flesh, ie paradise for a mosquito.. yeah, amazing.

theanc's picture
theanc
2774 pencils

I got the idea andit works well with the ant. But this one is a bit over the top I think.

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adgoddess's picture
adgoddess
369 pencils

They are advertising blood mary sirup.

R. Rinaldi's picture
R. Rinaldi
686 pencils

Lovely

BachBern's picture
BachBern
106 pencils

Very Original Approach.
I dont know why the insects go to paradise if they are the "enemies" of the brand, but maybe this thought is over rational.

Ad_Man's picture
Ad_Man
828 pencils

haha! way too much.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

jorj's picture
jorj
638 pencils

almakos... 10x for ur gift.

McBain5000's picture
McBain5000
115 pencils

awesome, love it

Boris's picture
Boris
98 pencils

Amazing. Fresh, weird, far but close at the same time. Good stuff

troika02's picture
troika02
212 pencils

expensive man. too red. i like the ant heaven...

SwampBug's picture
SwampBug
18 pencils

I like the visual, but what's the purpose? I understand that the product is repellant, but ONLY because I was TOLD, not because I got it from the ad!

SwampBug's picture
SwampBug
18 pencils

OH wait a minute... when Orion's insecticide kills the skeeter, it goes to "paradise" (the river of blood)....I GET IT.. but it took WAAAYYY too much thinking to get there! I'm tired now.. LOL
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