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Man on Moon

Agency: 
Published/Aired: 
March 2012
Description: 

1969 | First step on the moon
This year, OREO turns 100 years young.
Celebrate the kid inside at oreo.com/birthday.

Advertising Agency: Draftfcb, USA
Executive Creative Director: Darren Moran
Creative Director: Megan Williams
Group Creative Director: Jill Applebaum
Creative Director / Art Director: Megan Sheehan
Copywriters / Art Directors: Jill Applebaum, Bob Neuman
Executive Producer: Anthony Nelson
Photographer: Richard Pierce
Concept: Pierre-Marie Faussurier, Sebastien Zanini
Designers: Yego Moravia, Johnny Por Taing, Bangwool Han
Art Producer: James Kozyra

Comments (9)

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Highest Rated

krazy's picture
krazy
Activity Score 153

So simple yet so straight-to-the-point. Kudos to the agency/Kraft for coming up with this idea.

GonzoGoesToBitgurg's picture
GonzoGoesToBitgurg
Activity Score 114

Love it.

It looks dead. It smells dead. Yet it's moving around... That's interesting.

Michaelsmagic's picture
Michaelsmagic
Activity Score 261

best one

atmabagong's picture
atmabagong
Activity Score 41

brilliant

somecopywriter's picture
somecopywriter
Activity Score 1113

Yep, best of the set without a doubt.

arnwald's picture
arnwald
Activity Score 52

Best one also for me. Budweiser ran exactly the same campaign in the 90's (with cans).

Punker's picture
Punker
Activity Score 84

Finally... a version that made me smile :)

feysal's picture
feysal
Activity Score 2561

wow! again just so simple and amazing!

groovy baby!

mertos's picture
mertos
Activity Score 904

very nice

krazy's picture
krazy
Activity Score 153

So simple yet so straight-to-the-point. Kudos to the agency/Kraft for coming up with this idea.

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