Orbit: Piercing
Your mouth's been through a lot. Show it a good time.
Advertising Agency: DDB South Africa, Johannesburg, South Africa
Executive Creative Director: Gareth Lessing
Art Director: Andre Vrdoljak
Illustrator: Pete Harrison
Photographer: Des Ellis
Typographer: Andre Vrdoljak
Copywriter: Candice Hellens



Comments
Smint have the same idea
Wow, a mouth seen from inside!! That´s new!!! :-P but.. oh, i know that guy, he is my proctologist!! next ad from the butt!! or maybe this one´s been done from there also...
something EXACTLY like this was done few years back and i remember there was the mouth and a guy standing away coz of the bad breath
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Yes, you mean this:
http://photos1.blogger.com/blogger/3734/2316/1600/Smint%3Abar.0.jpg
But the only thing similiar is the art direction... they're trying to show something different here...
Anyway, this one was made in South Africa, the other ran in Brazil - and hasnt been awarded (if im not wrong).
Let's like both of it. =)
strange kind of dentist he is
It would be funny to see a guy ready to ejaculate in the moth. Maybe would make the idea less boring.
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An scary dentist??? he is gonna pierced the tongue my friend!!! hahahahaha!!
the dentist is looking more of a street dancer....haha
still concept speaks of sumthing pretty good...
may be it has to show a moron dentist to exaggerate the feel..
i thot we have enough of this
I dunno.....
the teeth and the tounge....... looks hideous.......
Done visual. But the art direction on text + packshot is great.
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